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Sales Manager Salary and Equity in 2026

How much do Sales Managers expect to make at US-based startups? The average expected salary for Sales Managers in a startup is 126k per year, with a range from 60k to 264k. The salary range for Sales Managers varies depending on factors such as location, industry, experience, skills, and startup stage.

126.3k

Average Salary

3 years

Average years of experience

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Salary

By quarter
The average Sales Manager salary is $126,292, which is 11.9% higher than the average startup salary of $112,833. Sales Manager salaries are based on exclusive Wellfound data. All data is updated on a weekly basis. Factors that may influence salary include: location, years of experience, title, size of company, skill-set, and industry.

Top of market

$225,458/yr

Range $175k - $264k

Average

$126,292/yr

Range $90k - $154k

Below Average

$88,583/yr

Range $60k - $113k


Top Locations

The highest average salary a Sales Manager can get in Seattle, that is $175,000. This pay is 38.6% higher than the average Sales Manager salary in startups, which is $126,292. Salaries will vary based on your location. The top-paying markets in the US, on average, are currently: Seattle (avg $175,000 per year), San Diego (avg $170,000 per year), New York (avg $170,000 per year). Remote jobs often pay based on the location you reside in.
Seattle

$175k

Austin

$140k

San Francisco Bay Area
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Los Angeles
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Industries

The highest average salary a Sales Manager can get in B2B · SaaS · Mobile · Artificial Intelligence / Machine Learning, that is $365,000. This pay is 20.9% higher than the average Sales Manager salary, which is $301,950. The highest-paying industries in 2023 are: B2B · SaaS · Mobile · Artificial Intelligence / Machine Learning (avg $365,000 per year), Enterprise Security (avg $340,000 per year), Mobile Security (avg $340,000 per year).

Years of experience

Below Average

Average

Top of Market

The highest average salary a Sales Manager can get with 10+ years of experience, that is $210,000. This pay is 66.3% higher than the average Sales Manager salary, which is $126,292. The salary range varies with years of experience and depends on other factors such as skill set, size of company, and industry.