Top Consumer Startups in 2024

EarnUp is a consumer-first fintech platform that intelligently automates loan payments for the 200 million Americans with debt. We help you put a few dollars aside for your loans when you can afford it - then we make your loan payments for you, allocating funds in the way that gets you out of debt faster. We are dedicated to giving control back to everyone who is frustrated managing their finances.

Eli is a women's health company on a mission to improve lifelong health through continuous hormone monitoring. Hormones impact physical and mental health every day and at every stage of life. Eli offers real-time insights from hormones in saliva that can be tracked continuously over time, unlike traditional testing methods or send-out tests that only provide a single snapshot. With just three simple steps, Eli's at-home technology provides women with personalized hormone profiles to make informed decisions about their health. Eli is filling a data gap to transform how women manage their hormonal health in key areas like menopause, fertility, contraception, and endocrine conditions. Eli has raised a total of $9 million so women can have the information they need to optimize their overall health from puberty to beyond menopause.

Fy!'s mission is to build the world's leading roll-up of consumer marketplace brands. We’re leveraging AI and our growth playbook to build delightful experiences for customers and suppliers allowing us to grow topline and profitability of the businesses we acquire. We believe AI is going to transform how people discover and shop products and we’re the first mover globally in this $2tn market. We are an ambitious team of marketers, creators, designers, analysts and coders split between offices in London, Berlin and Zoom. We're backed by top European & US VCs and angels who've previously worked or invested in businesses such as Deliveroo, Thread, Instacart, SuperAwesome and ASOS to name a few. We currently own two brands - Fy! and Trouva.

1. TimePass - (apptimepass.com) the surefire cure to boredom. Join in ... share your thoughts about what's going on around you. Create a local group, listen in to what's going on around you, or peek into whats happening around the globe. 2. NameDrop - (namedrop.io) your name is your identity. NameDrop is your personal voice signature. At NameDrop, we believe that no one should have to hear an unauthentic or a broken version of their name. So we made it easy for you to share your name with the world, in your own voice. Simply record your name as it's meant to be said and get your personal voice signature. 3. FounderTalk - coming soon ...

Rowan is a venture backed health and wellness company reimagining ear piercing. Re-thinking the traditional mall-based model, we’re revolutionizing the experience through a network of licensed nurses, providing ear piercing that is safe and celebratory with at-home appointments, through our studio-in-store Target locations across the US, and at our NYC studio. We celebrate the milestone of ear piercing, prioritizing the importance of hypoallergenic materials and designs that invoke a sense of joy, creativity and self-expression. Rowan has closed an institutional-backed seed round and is growing rapidly. See Rowan on Business Insider's "21 thriving DTC companies to bet your career on in 2021".

Bizom is the Retail Intelligence Platform of choice for brands and their retailers. Bizom is used by over 350 enterprises and approximately 170,000 individual users in India, South East Asia, Middle East, Africa and North America. The platform reaches 1 in 3 retailers (that's 5 million retailers!). Bizom, first helps CPG and FMCG brands digitize their end-to-end sales and distribution from Sales Force Automation (SFA), Distributor Management System (DMS), and retail execution & management. Each of these modules then uses Bizom's proprietary analytics engine with AI & ML to deliver custom reports, alerts and actionable insights to brands. The technology is bolstered with cutting edge features like image recognition.

There’s an enormous opportunity to raise the bar on what seed stage investors provide for early stage founders. We only work with a limited number of portfolio companies so you can get the focused attention you need at this critical seed stage of development. John and Jyoti started Unusual Ventures by reconsidering everything about seed-stage investing born from their experience as a long-time investor and serial entrepreneur. From a place of empathy, they started Unusual Ventures to provide a full range of seed stage services that are specifically designed to meet the needs of early stage companies.

Apothecary exists to empower your skincare journey. Take our skin quiz to receive personalized, data-driven product recommendations, test products for a month at a fraction of the price, and become a part of our community of the most informed skintellectuals on the internet.

Thrive is revolutionizing the food delivery landscape by empowering consumers and restaurants alike. Our platform breaks the stranglehold of existing food delivery giants by introducing a bold new model where revenue is shared with users who actively participate in restaurant discovery. Through community-driven recommendations, fair commission structures, and full access to customer data, Thrive is creating an ecosystem where both consumers and restaurants thrive together.

We are building this exciting product in the space of micro wealth management for GenZ and Millennials. 400+ Million people are waiting to be financially literate, learn to save and make smart investments one step at a time. That's what India is right now and we are doing everything to ensure that it happens. A financial literate young population is potent enough to change the world. We are here to help Indians to rediscover savings in the times of instant gratification, inflation and never ending need of assimilation into western philosophy of consumerism. You ask how we are going to do it? We are building a micro wealth management platform with small steps at a time, starting with micro savings, financial literacy and then to the glory of micro investments.