Top Consumer Startups in 2026

Self helps people build credit and save money. Visit self.inc for details. Backed by Altos Ventures, Silverton Partners, Accion Venture Lab, Kickstart Seed Fund, Techstars, Galvanize Ventures and a handful of special angel investors.

We’re redefining home and setting a new standard for modern living, one apartment at a time. Landing believes that home should be the starting point for growth, learning and exploration. Our membership-based network of homes across the US give people the ability to live where they want, on the terms that make sense to them. We offer both fully-furnished and unfurnished apartments, flexible leases, a streamlined application process and custom, all-inclusive amenities that allow for living easy and moving freely. Founded in 2019, Landing was created by some of the best minds in modern entrepreneurship, has been backed by some of the top venture capitalists in the U.S., and our team is committed to making it easier to live almost anywhere. We are currently operating in over 75 cities across the U.S and adding new cities every week. Landing is taking off!

Tecovas is the first direct-to-consumer western footwear brand. We design and sell beautiful, handmade men's and women's western boots directly to our customers. We believe buying boots online shouldn't be difficult or overly expensive... and we don't think people should settle for low-quality options because of inefficient supply chain structures. We're solving those problems and more, but most importantly, we're just making great boots.

TUSHY's first hit product was the $69 TUSHY bidet, which attaches to any toilet and cleans your butt much better than toilet paper. It's time Americans caught up to other parts of the world, where bathroom hygiene is decades ahead. We've launched a lot of other gorgeous products since then. Wired and Goop put the TUSHY bidet on their holiday gift lists for 2018. Bustle calls it “the best favor you can do for your bottom” (and medical experts agree), Metro says it “could change the way we poo forever”, Forbes calls it "the Apple product of bidets" and AV Club says "There's no going back." Our customers call it their “favorite purchase ever.” TUSHY's modern bidet clips on to any standard toilet and immediately upgrades your bathroom experience, your butt hygiene, and your life. Why a bidet? 1. Our butts are the only body part we clean with paper -- a habit that leaves us sitting on bacteria that contribute to the 26MM combined cases of hemorrhoids, UTIs and yeast infections in the US each year. 2. Our hygiene practices destroy the environment. It takes 37 gallons of water to make one TP roll, and we chop down 15 million trees per year for those rolls. With TUSHY, you use just one pint of water per use, saving 55.5 gallons of water each week. 3. Right now, bidets are not culturally relevant, nor are they friendly to the design-appreciating new world that we live in. TUSHY has rebranded the bidet category, using storytelling and a modern design aesthetic to own the cultural bidet conversation.

We are a world leader in innovative, casual footwear and are dedicated to the future of comfort. We achieved our status as a global leader in the casual footwear category by taking an inherently simple approach to uniting style, modern comfort and value. We believe that comfort is the key to happiness and our legendary Crocs comfort makes the world a happier place, one pair of shoes at a time. We are tireless in our pursuit of new comfort technologies, developing revolutionary new materials that are lighter, softer and more flexible than ever imagined.

MeUndies is a lifestyle brand that is transforming the way people perceive and purchase their basics. As a vertically integrated, direct-to-consumer company we do it all: from design and manufacturing, to marketing and web design & development, to fulfillment and shipping, MeUndies delivers The World’s Most Comfortable Basics with a relentless emphasis on quality and service.

We’re striving for a world where women don’t have to sacrifice function, fit, or style. Not even a little bit. We’re well into our journey with our first collection of outerwear and base layers that reflect minimalism and street style, while perfectly combining fashion & function. At last!

Xposure Music is an online marketplace where aspiring musicians can purchase specific, personalized feedback from Music Industry Pros. In turn, Industry Pros gain access to an ever-expanding pool of new and exciting musical talent.

You.com is an AI-powered search and productivity platform that integrates conversational search, large language models, and specialized tools to provide users with contextual and personalized answers. The platform combines traditional search results with generative AI responses, allowing users to interact through natural language queries. It also offers task-oriented applications such as writing assistance, code generation, summarization, and content creation within the same interface. You.com emphasizes customization by enabling users to choose preferred sources and adjust their search experience according to their needs. The platform positions itself as both a search engine and an AI assistant, aiming to streamline workflows by combining browsing, research, and productivity features in one environment. Through its combination of AI-driven insights and integrated tools, You.com supports users across different tasks such as research, problem solving, and creative work.

We’re on a mission to craft well-designed, non-toxic ceramic cookware that thoughtfully raises the standards of what you cook with. Simply put, our products are designed to make your life easier and healthier, no matter your level of expertise.