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CMO salary in B2B startups in 2026
How much does a CMO expect to make in B2B startups? The average expected salary for CMOs in B2B startups is 178k per year, with a range from 35k to 324k. These amounts were gathered from Wellfound self-reported data and represent the median salary range. The salary range for CMOs in B2B startup varies depending on factors such as location, experience, skills, and startup stage.
178.2k
Average Salary
6 years
Average years of experience
Salary
The average salary for a CMO in B2B startups is $178,167, which is 50.1% higher than the average salary of $118,667 in B2B startups. CMO salaries in B2B are based on exclusive Wellfound data. All data is updated on a weekly basis. Factors that may influence salary include: location, years of experience, title, size of company, and skill-set.
Top of market
$270,583/yr
Range $160k - $324k
Average
$178,167/yr
Range $140k - $285k
Below Average
$93,333/yr
Range $35k - $140k
Top Locations
The highest average salary a CMO in B2B can get in Seattle, that is $233,000. This pay is 30.8% higher than the average CMO salary in B2B startups, which is $178,167. Salaries will vary based on your location. The top-paying markets in the US, on average, are currently: Seattle (avg $233,000 per year), Denver (avg $184,500 per year), Chicago (avg $180,000 per year). Remote jobs often pay based on the location you reside in.
Industries
Use the filters above to discover compensation across companies similar to yours.
Years of experience
Below Average
Average
Top of Market
The highest average salary a CMO in B2B can get with 10+ years of experience, that is $100,000. This pay is 15.7% lower than the average salary in B2B startups, which is $118,667. The salary range varies with years of experience and depends on other factors such as skill set, size of company, and industry.
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