Top Fashion Startups in 2024

We're a leading B2B technology and services company driving the next evolution of inventory monetization for apparel and beyond. By offering rental subscription services alongside traditional business models, we are helping brands meet the needs of today’s consumers who want more flexibility in how they experience and enjoy fashion while also driving their own bottom lines.

Autone is reimagining the future of retail with cutting-edge AI-driven intelligence, empowering brands to make smart, waste-free decisions that drive growth and efficiency. Trusted by over 50 global brands, we blend advanced AI and deep retail expertise to unlock seamless collaboration between supply chains and human insight. The result? Reduced inventory waste, boosted sales, and precise forecasting that saves money and enhances operations—all while empowering teams to focus on what they do best. Founded in London in 2021 and backed by industry giants like Y Combinator & General Catalyst, Autone is moving fast to transform retail as we know it. Join us on this journey to a smarter, more agile future.

nate is a venture-backed, intelligent automation, social shopping and payments startup, with offices in New York and London. nate just closed its series A round, raising 38MM from Renegade, Forerunner Ventures, Coatue and Canaan, among others. nate was created based on the principle of “humans inspire, machines execute”. It guides our team to create a product and company that is truly consumer and privacy first, and that will play a part in online shopping solutions from moment of inspiration to purchase.

Created in 2009 by Yael Aflalo, we design and manufacture the majority of our limited-edition collections in our factory headquarters in downtown Los Angeles. All other garments are produced by responsible manufacturing partners here in the U.S. or abroad using sustainable methods and materials. We source sustainable fabrics and vintage garments while incorporating better practices throughout our supply chain to make beautiful styles at a fraction of the environmental impact of conventional fashion. It is our mission to lead and inspire a sustainable way to be fashionable.

We’re dedicated to amazing our special customers through a personalised luxury service. we’re a truly global team with functions covering personal styling/shopping, marketing, customer service and operations. we understand the world of luxury fashion and lifestyle and we’re unique in our approach to building long lasting relationships with our clients, helping them to discover magical experiences through our services.

Myntra is India’s leading e-commerce company committed to making fashion and lifestyle products accessible to everyone. We create solutions that disrupt the ordinary and help make the world a happier, more fashionable place. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our beginnings as a customization company in 2007, to being technology and fashion pioneers today, Myntra Jabong is going places and we want you to take this journey with us.

Otrium offers brands a number of key advantages compared to the old ways of dealing with excess inventory such as brick-and-mortar retail outlets. It provides control over price, inventory and a technology platform that gives brands real time data and analytics on how the items they are offering are selling. The site also gives brands an easy way to sell online without the effort involved in creating their own website, and can provide analytics showing how to price excess inventory to achieve sell-through. To date, Otrium has over 300 brand partnerships with both up-and-coming designers and luxury names, such as Karl Lagerfeld, Joseph, Anine Bing, Belstaff, Reiss, Obey, and ASICS, and more than 3 million shopping members.

Summersalt is a generation-defining apparel brand, providing wardrobe essentials for women who are going places. Summersalt launched in 2017 with swimwear made from recycled materials at a $95 price point — designer quality swimwear without the designer price tag. Since then, we’ve launched additional categories including loungewear, knitwear, sleepwear and activewear. Summersalt pieces are modern, sophisticated and fun, with an impeccable data-backed fit based on millions of measurements from over 10,000 women. In the few short years since our founding, Summersalt has built a loyal following of customers, influencers and celebrities, while garnering praise from leading fashion media including ELLE, Vogue and People.

Cuyana is a brand of women’s premium essentials that celebrates fewer, better things. Cuyana creates apparel and accessories, made from the best materials around the world and designed with a classic, feminine aesthetic. By directly sourcing materials from around the world, designing all products in-house, and cutting out the middle-men, Cuyana is able to streamline the e-commerce production chain and go direct-to-consumer to offer high-quality, timeless pieces at attainable prices. As part of their Lean Closet Movement, which educates and encourages women to buy and wear only what they love and give things they no longer wear to those in need, Cuyana works with nonprofit organizations to help donate these unwanted pieces and gives customers credit in exchange for their donations. To learn more, please visit cuyana.com.