Top Tech Startups in Detroit, MI in 2024

Pendo helps people adopt software more quickly and successfully. Pendo customers include the world’s leading software companies and digital enterprises, including Verizon, RE/MAX, LabCorp, OpenTable, Okta, Salesforce, and Zendesk. Founded in 2013 in the heart of Raleigh, North Carolina, Pendo is backed by Battery Ventures, Spark Capital, Meritech Capital and Sapphire Ventures. Through its ProductCraft and customer communities, sponsored events and podcast, Pendo aims to support the success of product and digital leaders everywhere. For more information, visit: pendo.io

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 100,000 businesses nationwide. Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.

We’ve completely rebuilt the home buying process to be smarter and more joyful. We’ve transformed home buying into a customer-centric, streamlined digital experience. It’s a process that recognizes the individual, uses technology to save time and money, and brings together great mortgages with the most talented real estate agents in the industry. We’re doing it because we’ve been there and we believe home buyers deserve something better than the status quo. Tomo’s mission is to bring omotenashi to the home buying experience. Omotenashi is a Japanese principle of hospitality. It involves anticipating the customer’s needs and striving to meet them before the customer is even aware that they exist. It holds that service is a noble profession and that we should take pride in delivering it. As such, we strive to provide a once-in-a-lifetime experience to our customers, where we go to great lengths to ensure that every detail is memorable.

Using machine learning, Relyance AI builds a dynamic, real-time data inventory and map so your organization can monitor how personal data moves through your code, applications, infrastructure, and to third-party vendors. Relyance AI thrives off of and celebrates diversity. We are committed to creating a safe, healthy, and inclusive work environment no matter our employees' race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status, and encourage diverse candidates to apply.

Fulfil.io helps high growth, high volume merchants simplify operations and scale for growth. With the rise in omni-channel commerce, Fulfil was founded with the simple idea that merchant operations need to be simplified in order to deliver amazing retail experiences. Fulfil enables businesses to turn their back office operations into an accelerator for growth by integrating order management, inventory management, warehouse management, vendor/supplier management, wholesale, manufacturing, financials and customer service, into one seamless solution. We believe merchants should love their operations platform, and we work hard to make that happen every single day. Fulfil.io is a trusted solution for brands like EndySleep, Mejuri, Lie-Nielson Toolworks, and many more.

As population continues to age, there is a growing demand for motor rehabilitation services. The problem is that the way we address this growth or rehabilitation services (physical therapy) has not changed in thirty years because we are still heavily reliant on a one-to-one patient therapist interaction which is costly, non scalable, and difficult to ensure consistent quality. At SWORD Health, we saw the opportunity to take a truly disruptive and transformative approach to this problem by creating the first digital therapy solution that addresses the growing demand for therapy while reducing costs, empowering patients with their recovery to ultimately recover faster, and providing a rich source of data for clinical teams and decision makers. Video: vimeo.com/118489111

Applied Intuition provides software infrastructure to safely develop, test, and deploy autonomous vehicles at scale. Industry leading companies of all sizes use Applied to comprehensively test and rapidly accelerate their autonomous vehicle development.

Keebo is a fast-growing, venture-backed startup that offers a turnkey cloud-based data-learning platform. Built on state-of-the-art academic research, Keebo is the industry’s first Data Learning technology which automates tasks that today require tedious, error-prone, manual work by scarce technical experts. The platform integrates seamlessly into existing infrastructure, ensures sub-second latencies and significantly reduces data warehousing costs. Keebo has passionate customers across many different industries who are now able focus their resources on their core business instead of worrying about the cost and manual optimization of their data infrastructure.

TripleLift makes native programmatic simple, scalable, and effective. Leveraging pioneering computer vision technology, TripleLift seamlessly transforms content like images and video into engaging in-feed native ads that that match the unique look and feel of a publisher’s website. Accessible via the industry’s first real-time, native programmatic exchange, TripleLift helps marketers reach millions of consumers across any device, at scale. Since 2012, TripleLift has delivered meaningful results for some of the world’s biggest brands through what it calls the next evolution of display advising. TripleLift was named 212 NYC and The New York Times Ad Tech Startup of the Year, and joined Forbes list of Most Promising Companies in America in 2015

Rocket Money (formerly known as Truebill) is a leading personal finance app with a mission to empower people to live their best financial lives. We offer our 3.4 million members a unique understanding of their finances and a suite of valuable services that save both time and money -- ultimately giving them a leg up on their financial journey. Members can manage their subscriptions, lower their bills, build budgets and automatically set aside money to reach their savings goals. We've saved our members $245 million and counting. In late 2021, we were acquired by Rocket Companies (NYSE: RKT) for $1.275 billion with the goal of creating a centralized destination for consumers to manage their entire financial lives. As paying premium members more than doubled year-over-year in July 2022, we announced our new name, Rocket Money. At Rocket Money, we believe we can do our best work operating as a team. We are committed to using our experience at work to support our own and each other's personal growth journeys. If you are someone who enjoys solving hard problems, likes collaborating and is passionate about our mission; let's talk. We hire from all industries and look for a diverse set of experiences in our talent. To see our open roles go to rocketmoney.com/careers. We're founded by successful veteran entrepreneurs and are backed by YCombinator, Social Capital, and other great investors.