Sales Executive

SALES EXECUTIVE

We at B'pop Beverages, an FMCG manufacturing and distribution company based out of Bangalore. Every B'pop bottle is a product and a physical media placement, sitting on the tables, shelves and counters of restaurants, retail stores, gyms and co-working spaces. Outlets get a premium drink their customers notice, and brands pay for awareness. We already serve established HoReCa names including Bob's Bar, Mani's Dum, Imperio, Bier Library and OIA. Our next phase is about market dominance: winning territories, building outlet density and converting every first order into a long-term repeat account.

This role sits at the intersection of Sales, Distribution, Collections and Brand Partnerships.

THE ROLE

You will own a defined territory in Bangalore end to end. You will diagnose each account, win the first order, secure the reorder and grow the outlet's monthly volume. Your territory is your P&L, and its pipeline, conversions, collections and growth are yours to deliver.
We are hiring someone who treats sales as diagnosis, not persuasion, and who cares more about the second order than the first.

RESPONSIBILITIES

• Account Diagnosis & Stakeholder Mapping
  Understand how each outlet makes money: current supplier, monthly consumption, purchase frequency, price sensitivity, payment cycle, stock-outs and switching risk.
  Identify the user, influencer, gatekeeper, buyer and decision-maker at every account and build a relationship.

• Pipeline & Funnel Ownership
  Move every account from Lead to Expansion.
  Track your conversion at each stage and follow up on every open opportunity.

• Retention, Repeat Orders & Revenue Growth
  Own activation, reorder frequency, dormant-account revival and churn in your territory.

• Commercial Negotiation
  Negotiate by trading variables instead of defaulting to discounts.

• Territory Strategy & Account Prioritisation
  Win outlets in tight clusters, not scattered one-offs, so delivery economics, references and your own productivity improve.

• Field Sales
  Regular outlet visits and buyer conversations are the core of the role. You will learn how sales happens outside a spreadsheet or boardroom.

WHAT YOU WILL LEARN
By the end of this role, you should understand how an FMCG business wins and scales a market:
You will work directly with the founders, gain exposure to both outlet-level sales and brand-partner (media) sales, and see real commercial decisions up close.

QUALIFICATIONS
If your attitude, persistence, commercial sense and ability to take ownership can outweigh your academic record, we are willing to give you a shot.
You should be:
Experienced in B2B field sales, FMCG, beverages, hospitality supply or distribution (1–3 years preferred; strong freshers with real hustle are welcome).
Observant and socially sharp, with no need to be loud or pushy.
Someone who enjoys numbers, funnels and working out why an account behaves the way it does.
Comfortable with field travel.

COMPENSATION
Potential earnings: ₹25,000/month (₹15,000/month fixed + variable pay tied to repeat orders and collections) + fuel/travel allowance.

If you consistently outperform expectations and demonstrate the ability to operate beyond the scope of the role, an opportunity to secure your seat at the core team can be considered.

THE OPPORTUNITY
We are looking for people with the persistence required to survive, and eventually thrive, in FMCG. If you want to build a territory from the ground up and turn outlets into accounts and accounts into revenue, this is the opportunity.

Send us your resume and why you wish to be part of our team on: +91-9797343030 or [email protected] to proceed.