Marketing Associate, CRM

At Grove, we believe the products you use every day can be a force for human and environmental good. We are looking for a talented marketer to join our team and help tell this story to millions of existing and prospective customers. This whip smart marketer has worked on best-in-class CRM programs, shows passion for flawlessly executed marketing campaigns, places the customer at the center of data-driven decision-making, and is eager to grow in an ever-evolving environment.

This is a highly collaborative role, partnering with Marketing teammates plus cross-functional partners from Creative, Merchandising, and more to transform Grove’s customer experience. While much of the work is rooted in the email channel, assignments also stretch across push notifications, in-app messages, SMS, and more. This role balances analytical acumen with creative thinking; thoughtful planning with speedy execution; and business outcomes with mission alignment.

THE JOB

• Execute the technical setup, QA, deployment, and tracking of a high volume of marketing campaigns, working directly in the ESP
• Plan and set up email testing that yields valuable insights and optimizations
• Prepare thoughtful creative briefs and collaborate with the Creative team to produce high-impact campaigns
• Analyze data and evaluate the performance of campaigns on a weekly and monthly basis

ABOUT YOU

• 2+ years in CRM, ideally with a digital-first retailer
• Hands-on experience with one or more enterprise-grade ESPs (Braze preferred)Basic HTML proficiency
• Knowledge of email best practices, including subject lines, content, segmentation, personalization, deliverability, etc.
• Understanding of A/B testing, measurement, and optimization against key metrics
• Experience collaborating with a Creative team and briefing emails for themA history of making data-driven decisions, along with strong organizational skills and attention to detail
• Experience with Looker a plus

WHAT'S IN IT FOR YOU

• This full-time, exempt position is remote for candidates based in the following states: California, Maine, Pennsylvania, Nevada, North Carolina, Texas, Colorado, Washington, Illinois, New York, and Massachusetts.
• Competitive benefits - medical, vision, dental
• Equity - shared success is core to our mission
• Flexible Paid Time Off - we care most about results
• Free VIP membership and 25% employee discount
• Working for a company that believes that a small group of people can change the world for the better by creating products and funding initiatives that help the planet!