Marketing and Content Manager

*Marketing and Content Manager *

Interested in learning how to run a small business? Do you fancy working in an environment where you can impact company culture? At Success at School, you’ll have the opportunity to define your own pathway, and directly shape the future of our business. Working in a small dynamic team, you’ll learn how a business runs and have a chance to rise up with the company - we have ambitious plans and are looking to double our growth this year.

*What we do *

Success at School is one of the UK’s largest careers advice websites, receiving over one million visits per year. We educate young people to help them make informed decisions about their future, and work with employers and universities to connect students with the best opportunities.

What’s the gig?

This role is for a self-motivated individual to help us grow the business by extending our reach, raising awareness and engagement of Success at School amongst our key audiences - students, careers leaders, parents, universities and employers taking a data-led approach.

We’re looking for someone who has experience in data driven digital marketing, customer-first thinking and can develop engaging digital content. We’re a small creative team, so to succeed in the role, we’re looking for a self-starter with initiative and plenty of ideas that they can turn into action and who wants to learn and develop quickly and is results driven.

Responsibilities will include, but not limited to:

• Developing multi-channel marketing campaigns to raise awareness and grow our audiences
• Drive audience engagement, taking ownership of email and social media campaigns including segmentation, A/B split testing creative, subject lines and content to drive desired outcomes
  
• Write engaging content that drives interest and engagement for digital channels including, website, marketing emails and social channels
• Developing insights to ensure we meet the needs of our audiences including customer research, analysing performance and providing recommendations
  
• Take ownership of the marketing dashboard to track KPIs and recommended actions to drive performance including open rates, click through rates, social engagement, database growth, SEO rankings
• Ownership of developing the marketing content marketing calendar to ensure brand presence across channels in line with key events (e.g. national careers week, GCSE’s)

Sought after experience and qualities:

• 3+ years in data driven digital marketing (including email, website and social channels) delivering business growth
• Passionate about marketing and meeting audience needs
  
• An interest in the education sector
• Ambitious about their career and professional development
• Proactive, diligent and reliable
• Excellent communication and interpersonal skills
• Excellent MS Office and IT skills
• Confidence with technology and able to quickly pick up new systems and software

Aligned with our company values:

• Curiosity: Has a thirst for learning new things
• Do the best we can: Is driven and five 100%
• Impactful: Thinks about how the ‘now’ will affect our future
• Be different: Isn’t afraid to pitch new ideas or think of ways we can improve
• Reliable: It’s important for people to be able to trust us

Benefits:

• Competitive salary and pension.
• Holiday: 25 days plus one day extra for each year of service. After three years, holidays become unlimited.
• Professional development: opportunities for you to grow your skills and career.
• Meritocracy: a culture that prides itself on internal promotions and meritocracy. Our managers rise up (quickly) through the company.
• Direct contribution: ideas and solutions are encouraged from everyone. Your input is valued and you have a unique opportunity to directly impact the future of the company.
• Technology: we’ll equip you with a laptop, phone, and anything else you need to get the job done.
• Office perks: fully equipped kitchen with tea, coffee, and free beer and prosecco after 4pm.
• Office events such as cocktails and workshops.
• Team events such as lunches, dinners and nights out.

Location: Hybrid working- likely 3/4 days in our offices in Soho, London, and 1/2 days working at home.