Senior Website Strategy and Ops Manager, PX

BE PART OF BUILDING THE FUTURE.

What do NASA and emerging space companies have in common with COVID vaccine R&D teams or with Roblox and the Metaverse?

The answer is data, -- all fast moving, fast growing industries rely on data for a competitive edge in their industries. And the most advanced companies are realizing the full data advantage by partnering with Pure Storage. Pure’s vision is to redefine the storage experience and empower innovators by simplifying how people consume and interact with data. With 11,000+ customers including 58% of the Fortune 500, we’ve only scratched the surface of our ambitions.

Pure is blazing trails and setting records:

• For ten straight years, Gartner has named Pure a leader in the Magic Quadrant
• Our customer-first culture and unwavering commitment to innovation have earned us a certified Net Promoter Score in the top 1% of B2B companies globally
• Industry analysts and press applaud Pure’s leadership across these dimensions
• And, our 5,000+ employees are emboldened to make Pure a faster, stronger, smarter company as we go

If you, like us, say “bring it on” to exciting challenges that change the world, we have endless opportunities where you can make your mark.

SHOULD YOU ACCEPT THIS CHALLENGE...

The Cloud Native Business Unit (Portworx) division of Pure is looking for a highly motivated Sr. Web Strategy & Ops Manager to manage Portworx.com. As a key member of the Growth team you will work with your counterparts in Product Marketing, Technical Marketing and Product teams to help communicate the Portworx vision on our website. You will contribute to the design and development of conversion-driven customer experiences. You will work closely with our leadership team to integrate website efforts with broader business objectives. You will own our website analytics and leverage data to personalize user experience and continuous improvement.

Key Responsibilities:

• Lead the development and implementation of a website strategy that aligns with broader business goals to drive traffic, engagement, and conversions.
• Partner with product & technical marketing teams to define goals, objectives, and KPIs for the website.
• Website Conversion Optimization: Perform A/B testing, heat mapping, and data analysis to enhance conversion rates on key web pages and increase overall user engagement.
• Optimize user experience (UX) and website design to improve site performance, usability, and engagement, ensuring consistent improvements in user journeys.
• Manage a comprehensive quarterly/annual roadmap for web properties and ensure seamless project execution with external engineering and design teams/agencies.
• Own website analytics, using tools like Google Analytics to measure, report, and optimize performance. Leverage data insights to personalize user experience and drive continuous improvement across the site.
• Manage SEO program by working with product marketing team to do keyword research, prioritize keywords and project manage the agency
• Maintain hands-on knowledge & implementation of website content management systems (CMS), like WordPress, and marketing tools (e.g., Marketo, Salesforce), ensuring robust integration across platforms.

WHAT YOU’LL NEED TO BRING TO THIS ROLE...

• 8+ years of experience leading web strategy in partnership with product & technical marketing.
• Proven ability to drive traffic, engagement, and conversions through website strategy and optimization techniques.
• Strong knowledge of conversion optimization methodologies such as A/B testing, multivariate testing, and heat mapping.
• Expertise in web analytics tools (Google Analytics, etc.) and performance metrics to guide strategy.
• Experience working with external engineering and design teams/agencies for project execution.
• Experience in managing SEO agencies and tools like SEMRush

• Strong communication and interpersonal skills with the ability to work autonomously and collaborate effectively across globally distributed teams, especially US-based counterparts.

• We are primarily an in-office environment and therefore, you will be expected to work from the Bengaluru office 4 days a week, in compliance with Pure’s policies, unless you are on PTO, or work travel, or other approved leave.* *

*And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events - check out purebenefits.com for more information. *

BE YOU—CORPORATE CLONES NEED NOT APPLY.

Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expand into different roles, joining Pure is an investment in your career journey.

Through our Pure Equality program, which supports a flourishing field of employee resource groups, we nourish the personal and professional lives of our team members. And our Pure Good Foundation gives back to local and global communities through volunteering and grants.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.

PURE IS COMMITTED TO EQUALITY.

Research shows that in order to apply for a job, women feel they need to meet 100% of the criteria while men usually apply after meeting about 60%. Regardless of how you identify, if you believe you can do the job and are a good match, we encourage you to apply.

Pure is proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

If you need assistance or an accommodation due to a disability, you may contact us at [email protected].

APPLICANT & CANDIDATE PERSONAL INFORMATION PRIVACY NOTICE.

If you're wondering how or why Pure collects or uses information you provide, we invite you to check out our Applicant & Candidate Personal Information Protection Notice.

DEEMED EXPORT LICENSE NOTICE.

Some positions may require a deemed export license for compliance with applicable laws and regulations. Please note: Pure does not currently sponsor deemed export license applications so we are unable to proceed with applicants requiring stated sponsorship.