Associate Director - Category Management - Pipeline

Role: Associate Director – Category Management

Team: Category – Women’s Western Wear

Base Location: Bengaluru

Roles and Responsibilities

A. Business strategy

 Develop the business model: Go deep, understand where opportunities are and create a viable

business model to service the opportunities

 Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and

prioritize based on size, internal capabilities, etc

 Know the customer: Understand connected customer behavior, develop new customer insights

 Know the competition: Understand on-line and off-line players. React as and when necessary in an

appropriate manner

 Influence the leadership: Convert strategies into action by liaising with cross-functional leadership

and drive the changes required

 Think big - unlock value for consumers, Myntra Jabong and vendor partners

B. Merchandising and Sales Strategy

 Own pricing strategy based on market potential, consumer insights, margins or competitive signals

 Drive necessary category led promotions

 Identify the growth areas and new business scope within the existing category

 Expand selection, enable its discovery and ensure conversion

C. Relationship Management

 Lead the team to identify strategic partners and negotiate better terms of trade

 Create a comprehensive Vendor management strategy and governance framework

 Put in processes & metrics to scale the business

 Use technology to scale operations and expand selection

 Work with Supply Chain teams to ensure product availability

D. Collaborative Partnership

 Liaise with cross functional team members (Revenue/Growth/ Supply Chain and Marketing)

E. People leadership

 Build, retain and groom a strong team to deliver across functions

 Set goals, define KPIs and ensure team tracks effectively towards goals

Qualifications & Experience

● MBA from Tier-1 B-School with 7 - 10 years of relevant experience in category management

● Exceptional analytical & problem solving skills, with attention to detail and ability to make data-

backed decisions

● Self-directed focus and ability to prioritize within an ambiguous environment

● Ability to execute and follow through on high-quality output, with limited oversight

● Ability to work with cross-functional teams and influence/rally/align them towards a common

org/business goal

● Strong verbal & written communication skills

● Ability to lead people