Digital Marketing Executive (WFH)

About Medicalcertificate.in
Medicalcertificate.in is a leading online platform offering medical certification services across India. We cater to various industries, including healthcare, travel, and workplace safety. We're a growing and dynamic team dedicated to providing a seamless and efficient experience for our customers. We're looking for a passionate and results-oriented Digital Marketing Executive to join our remote team and help us expand our online presence!

About the Role

• In this exciting role, you'll play a vital role in driving online traffic, generating leads, and promoting Medicalcertificate.in's services across various digital channels. You'll work closely with the marketing team to develop and execute effective digital marketing strategies, analyze data, and optimize campaigns for maximum impact.
• Responsibilities
• Develop and implement digital marketing campaigns across various channels, including SEO, SEM (PPC), social media marketing, email marketing, and content marketing.
• Manage and optimize website content for search engines (SEO) to improve organic traffic.
• Create and manage engaging content (blog posts, social media posts, etc.) to educate and attract our target audience.
• Develop and execute targeted social media campaigns to raise brand awareness and drive engagement.
• Manage paid advertising campaigns (PPC) on platforms like Google Ads and social media platforms.
• Analyze website traffic and campaign performance data using analytics tools (e.g., Google Analytics) and identify areas for improvement.
• Stay up-to-date on the latest digital marketing trends and tools.
• Collaborate with other departments to ensure a cohesive marketing strategy.

Qualifications

• 1-2 years of experience in digital marketing or a related field.
• Strong understanding of digital marketing principles (SEO, SEM, social media marketing, email marketing).
• Excellent analytical and problem-solving skills.
• Experience with content management systems (CMS) and analytics tools preferred.
• Ability to write clear, concise, and engaging content.
• Excellent communication and interpersonal skills.
• Ability to manage multiple tasks and projects simultaneously.
• Highly motivated and self-directed with a strong work ethic.
• A passion for digital marketing and a desire to learn and grow.

Benefits

• Work from home (WFH) flexibility.
• Competitive salary and benefits package.
• Opportunity to be part of a growing and innovative company.
• Collaborative and supportive work environment.
• Chance to make a real impact on a company that helps people.