PR, Social Media & Communications Intern (Remote)

Marketing
PR, Social Media & Communications Intern (Remote)

****About Bird&Be

The current fertility experience is broken, and we want your help making it better. We are a consumer health company that empowers all folks on their path to parenthood with centralized, at-home solutions. Our doctor-developed products accelerate access to fertility care through early screening and education, and impact outcomes with clinical grade supplements at all stages of the journey. We believe in a future where fertility care is widely accessible, destigmatized, and simplified. We are an early stage startup, and are building a brilliant team that is excited to help solve this complex problem.

****About you:

You want to be part of a startup that is having a massive impact on people’s lives. You are creative and scrappy, love to collaborate, and are resourceful. You’ll need to be as passionate about our vision and as ambitious for growth as the founding team. You love data and harness data-driven insights to drive growth and engagement. You want to be part of a small team that is having a massive impact on people’s lives.

****The work

This role is multifaceted - you will support owned platforms (blog and social content), earned media (PR) and paid (Influencer relations). You will need to be nimble and resourceful. You will work cross-functionally with our content editor and designer to create assets, drive audience growth in the Canadian and US markets, generate earned media and support revenue-generating activities.

**Your responsibilities:

• Work with PR and Partnerships team to outreach to media and influencers
• Support earned digital marketing strategy (email, social platforms) to amplify the impact, influence and visibility of brand and product launches
• Focus on building brand awareness and authority, driving traffic and growing the business through earned channels - partnerships, contesting, press coverage
• Support organic growth driving activities eg. newsletter sign ups, email marketing campaigns
• Work with supervisor to manage the social media calendar, work with the team to identify assets needed for each platformResearch competitors, industry trends, best practices and apply learnings to our strategies
• Medical referral network coordination - preparing communication packages for practitioners and supporting outreach to drive sales (PR to doctors)
• Admin support where needed (we are a startup, so all hands on deck!)

****Role requirements:

• Excellent verbal and written communications skills and full proficiency in English - you should be able to write very well!Excellent knowledge of media, cultural landscape and societal dynamics in Canada and the US
• Strong problem solving skills with a creative approach
• Thrives in a scrappy, fast-paced environment
• Generous and passionate team player with strong organizational skills

Paid internships are available to students who meet the WIL requirements:

• Be registered full-time or part-time in an Arts, Humanities, Social Sciences, Science, Technology, Engineering, Math, or Business Program within publicly funded Canadian post-secondary institution, regardless of age
• Have Canadian citizenship or Permanent
• Resident or Refugee Status
• Be legally entitled to work in Canada
• Provide proof of Enrollment/ registration
• Provide proof of Citizenship / Residency

More information on the WIL qualifications: https://etalentcanada.ca/for-job-seekers/programs/work-integrated-learning-wil-digital

If you do not qualify, we can offer a small subsidy for your internship.