Top Recreation Startups in 2026

Turo is a car sharing marketplace where guests can book any car they want, wherever they want it, from a vibrant community of local hosts across the US, Canada, the UK, France & Australia. Guests choose from a totally unique selection of nearby cars, while hosts earn extra money to offset the costs of car ownership. A pioneer of the sharing economy and the travel industry, Turo is a safe, supportive community where the car you book is part of a story, not a fleet.

At Rec (rec.us) , we’re reimagining how the world plays, trains, competes, explores and gets outside. Our mission is to empower the entire recreation community to thrive, and our vision is bold: power recreation worldwide. Booking a tennis court? Signing your kid up for swim lessons? Trying to find an open rec league? It shouldn’t feel like filing your taxes. We're partnering with parks & rec departments, golf courses, campgrounds, gyms and more to transform a $105B industry stuck in the Stone Age. We’re not just putting recreation online—we’re redesigning it from the ground up, for the mobile-first, AI-powered world we live in. And about AI? From simplifying registration flows to auto-scheduling entire recreation departments to empowering parks & rec staff to utilize the data to make their programming better, we use AI where it makes a real impact. We’re builders at heart, using the best tools to solve real problems for real communities. If you get fired up by making tech that actually matters—to families, coaches, and kids all over the country—come join us.

GSL has long-term real estate holdings in properties developed by GSL, including Planet Ice recreational facilities, multi-use arenas, hotels and shopping centres, residential mixed-use developments, and major industrial buildings. Additionally, the operational divisions of GSL include the Victoria Royals WHL hockey team, a private airplane charter business, blueberry farming, food and beverage, concert production, ticketing, ice arena operations, outdoor music festivals, and an online fantasy sports website (officepools.com).

Daily Adventure Box (DAB) installs automated, self-serve rental lockers stocked with kayaks, paddleboards, surfboards, and beach gear — at zero cost to the host property. Guests scan a QR code, rent gear on their phone, and go, with no staff required on-site. Properties earn a share of the revenue with no capital outlay, no staffing, and no inventory risk. We're not a concept-stage startup pitching a deck — we're live today under a signed U.S. Marine Corps contract at Camp Lejeune, NC, and at multiple Gulf Coast beach hotels, with a defined path to 100+ locations by 2027. We're expanding nationally into beach and waterfront hotels, campgrounds, and military recreation facilities. We're building the team to match that growth — including an independent sales rep program to find and refer the next wave of properties, with real upside for the people who prove out results early.