Lead Generation Executive

Company: Hotreloads Digital Private Limited
Location: Bengaluru (in office)
Type: Full-time or contract
Experience: 1 to 3 years in outbound sales or lead generation
Compensation: ₹4.5L to ₹7L fixed per year, plus incentives on qualified meetings and closed projects

About us

Hotreloads is a software development studio in Bengaluru. We build products end to end across web, mobile, backend and AI for clients in India, the UAE and Europe. We are a small team and the founders are hands-on with every project we deliver.

The role in one line

Your job is to fill the founders' calendar with conversations that are worth having.

You will find companies that need software built, get their attention through cold email, LinkedIn and phone, qualify whether they have a real project and a real budget, and book a discovery call for a founder. The founders close. You create the pipeline.

This is an outbound role. It is repetitive, it involves rejection, and it is measured in numbers every week. If that sounds like a problem, this is not the role for you.

What you will do

Build target account lists using Apollo, LinkedIn Sales Navigator, Clutch, GoodFirms, job boards, funding announcements and industry directories. You own the list, not someone else.

Run cold email sequences and LinkedIn outreach at volume, and write the copy yourself. We will give you the positioning and the case studies. You turn them into messages people actually reply to.

Make cold calls. Not hundreds a day, but you should be comfortable picking up the phone and getting past a gatekeeper.

Qualify every reply before it reaches a founder. Does this company have a project, a timeline, someone who can approve spending, and a reason to outsource it? If not, it does not go on the calendar.

Keep the CRM clean. Every contact, every touch, every outcome, logged the same day.

Report weekly on what is working. Which industry, which geography, which message, which channel. Half the value of this role in the first six months is telling us where the demand actually is.

Test new channels when the current ones stall. Upwork, Clutch enquiries, partner referrals, events, whatever gets a response.

What success looks like

First 30 days: ICP defined with the founders, target lists built for at least 300 accounts, sequences live across email and LinkedIn, CRM set up and being used daily.

By day 60: consistent outbound volume, first qualified discovery calls booked, and a clear read on which segments are responding.

By day 90: 10 to 15 qualified discovery calls per month, held not just booked, with a documented view of which channel and message produced them.

A qualified discovery call means the person on the call can approve or strongly influence the spend, has a project in mind or a recurring need, and knows what we do before the call starts.

Who we want to hear from

You have 1 to 3 years of outbound experience in IT services, a digital agency, or B2B SaaS. Agency or services background is a real advantage because you will already understand how project work is sold.

Your written English is strong. You can write a five-line cold email that does not read like a template.

You are comfortable on the phone with strangers, including senior people.

You have used at least one outreach or CRM tool seriously. Apollo, HubSpot, Lemlist, Instantly, Zoho, anything. You can show us the sequences you ran and the numbers they produced.

You are organised enough to run 300 conversations at once without losing track of any of them.

Who should not apply

Freshers. This role has no ramp period built into it.

Anyone who is uncomfortable with cold calling or wants to work through inbound leads only.

Anyone looking for a strategy or marketing management role. This is hands-on outbound execution. The strategy conversations happen with the founders, weekly, but the day job is outreach.

Anyone who needs a big brand behind them to sell. We are early, and you will be selling a small studio with a short client list.

What you get

Direct access to the founders, no layers in between. You will sit in on the calls you book, hear how deals are closed, and learn technical selling from the person doing the delivery.

Real ownership of the pipeline. Nobody above you owns this function, so what you build is visibly yours.

Incentives on top of fixed pay: a bonus for every qualified discovery call that happens, and a percentage of collected project value on deals you source.

To apply

Send your CV to [email protected] with the subject line "Lead Gen Executive - Bengaluru".

In the body, answer two things in a few lines each:

1. Pick any company you think should outsource a software project to us. Tell us why you picked them and how you would open the conversation.
2. What were your outbound numbers in your last role? Emails or calls per week, reply rate, meetings booked per month.

We read the answers before the CV.