Fractional Growth & Product Marketing Consultant (Consumer AI)

We are a stealth AI company in San Francisco, building privacy-first technology that helps people safely organize, understand, and benefit from their personal information. Our platform combines private memory, semantic intelligence, and AI-powered workflows to create a new generation of personal AI products.

We are looking for a hands-on growth and product marketing expert (~10 hrs/wk initially) to help identify the right audiences, sharpen messaging, validate use cases, improve onboarding, and discover repeatable growth opportunities.

Key Priorities

1. Customer discovery and audience identification
2. Messaging, positioning, and value proposition development
3. Growth experimentation and channel testing
4. Funnel and onboarding optimization

What You'll Do

• Conduct customer interviews, surveys, and market research to identify promising audiences, use cases, and growth wedges.
• Develop and test messaging, positioning, landing pages, onboarding flows, app store copy, and campaign concepts.
• Run growth experiments across paid acquisition, influencer marketing, community, content, and other channels.
• Analyze user behavior, funnel performance, and campaign results to identify opportunities for improved activation, retention, and conversion.
• Work closely with founders to turn market feedback into stronger positioning, onboarding, and product experiences.
• Help establish the early growth operating system, including metrics, dashboards, testing frameworks, and reporting.

Ideal Background

• 5+ years in growth marketing, product marketing, growth product management, or related roles.
• Experience with consumer SaaS, mobile apps, subscriptions, consumer AI, or other product-led businesses.
• Strong track record of improving acquisition, activation, retention, and monetization.
• Excellent messaging and positioning skills.
• Strong analytical capabilities and comfort working with experiments, funnels, cohorts, and performance metrics.
• Experience in startup, agency, app studio, venture studio, or multi-product environments is preferred.

Success Looks Like

• Identifying high-potential customer segments and use cases.
• Discovering messaging that clearly communicates value.
• Improving activation, retention, and conversion through disciplined experimentation.
• Finding the first repeatable growth channels and helping scale what works.

This Role Is Not For You If

• You prefer managing teams rather than personally executing.
• You need extensive structure or established playbooks.
• You are primarily a paid acquisition specialist.
• You are uncomfortable speaking directly with customers.