- B2B
- Scale StageRapidly increasing operations
Senior Product Marketing Manager
- Full Time
About the job
🌎 Location: Remote within the US
⬆ Reporting Into: Product Marketing Director
💰Compensation: $130,000-$150,000 base salary, based on qualifications and experience.
About Ceros
At Ceros, we believe that creating powerful digital experiences is essential for helping organizations tell their stories and differentiate their brands. In a world where buyers are inundated with endless digital noise, it’s critical for brands to deliver experiences that inspire, educate, and make a lasting impact on the audiences that matter most.
Our no-code content creation platform empowers businesses to transform the buying journey with rich, interactive experiences that capture the attention of buyers and drive enduring business outcomes. The platform makes it faster, easier, and more cost-effective to create premium digital experiences, allowing businesses to scale it across their go-to-market programs.
Today, Ceros powers some of the most engaging experiences on the web. In 2023 alone, interactive content created with Ceros — from websites to landing pages and pitch decks to case studies— was viewed more than half a billion times, with over 3 million comments added using MarkUp, our visual collaboration tool.
Working at Ceros means making an impact at scale. Our products and services are beloved by over 500,000 users and leveraged by leading brands including Workday, Colliers, Getty, McKesson, and McKinsey. Ceros is backed by top-tier investors, including Sumeru Equity Partners, Grotech Ventures, Greycroft, and Starvest Partners.
The Role
We’re looking for a highly motivated Senior Product Marketer with a background in digital and SaaS to help develop go-to-market strategies, launch products, create collateral, research the market, and establish a thorough understanding of our customers and competition. You will be expected to communicate with confidence and authority, operate autonomously, and work across departments and time zones.
We’re looking for someone who thrives being both a strategic leader and an individual contributor. You'll also need to be capable of simultaneously maintaining multiple projects and functions in a fast-paced working environment.
Key Responsibilities
- Define go-to-market strategies and product communication plans, develop marketing materials, and lead high-impact feature releases that drive adoption and revenue
- Be the product champion within the marketing team: stay up-to-date with the roadmap, updates, and timelines
- Work closely with Product Managers on targeted research, and user testing as part of roadmap development and execution
- Coordinate initiatives across a cross-functional team including Product, Engineering, Marketing, Sales, Partnerships, and Customer Experience departments
- Become an expert in the needs and aspirations of our business users and target personas: marketers and designers.
- Turn customer insights into strategic content to help our GTM teams perform better.
- Help craft the value proposition for new features and products.
- Build, monitor, and optimize omni-channel marketing campaigns.
- Research market trends and conduct user interviews to understand key customer segments — to inform what we build, and how we position and sell it
- Convey product knowledge back to the marketing team sharing actionable insights to inform lead generation and adoption campaigns
- Ensure the rest of the marketing team has a clear understanding of new and existing features, and that the internal documentation is up-to-date
Practical stuff we anticipate you having
- 5-7 years of product marketing experience at a SaaS company
- Experience working in a remote environment
- Solid market research and interviewing skills
- Feel at home in a technical environment
- Ability to project manage various initiatives simultaneously
- Preference for a fast-paced environment
- Comfortable recording on-demand and live webinars/video content
- Ability to translate technical details for a relatively non-technical audience
- Must be a team player who works well with executives and peers
- Experience working with Analytics tools like Google Analytics, Mixpanel, Pendo, or similar software
- Experience working with in-app notification tools like Pendo, Appcues, Beamer, or similar
- Experience working with Hubspot or similar CRMs is a plus
- Experience working with Ceros Studio and/or MarkUp is a big plus!
What we’re looking for from the heart
- Passion, enthusiasm, energy, humor, team player mentality, and the ability to convey this through communication and presentation skills
- Intellectually curious; you want to understand everything about our customers & market opportunity
- Comfortable working in a complex and ever-changing environment
- All-rounder! We’re not expecting you to do everything, all the time, but we do want someone willing to pivot to the project that’ll bring the most immediate impact.
- Excellent communication skills – confidence to build relationships at all levels
Key Things to Know
- We want you to start ASAP
- This is a full-time position that requires working EST hours
- This is a remote-first role
Benefits
📈 Stock options
🏥 Premium health insurance*
🏦 401K matching*
👶 16-weeks paid parental leave for primary caregiver
🌴 Flexible vacation days
🤒 Paid Sick days
💵 Stipend for your home office setup
💻 Excellent gear (Macbook Air, external monitor, etc.)
👩💻👨💻 Stipend towards experiences in which Cerosians can collaborate, educate, and create social connections with one another
🏢 Unlimited access to co-working spaces around the globe
*Varies based on location
At Ceros, we are deeply committed to the recruitment, retention, and growth of diverse talent; uniting people from unique backgrounds in our shared passion for unlocking creativity through technology.
As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, veteran status, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability or genetic information. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.
About the company
Ceros
- B2B
- Scale StageRapidly increasing operations