Brand Marketing Associate

**Who Are We?

Imagine LinkedIn, but built entirely for the Kirana store owners. We're Kirana Club, the largest Kirana community in India, where over 20 lakh Kirana owners connect, share knowledge, and make smarter business decisions. Think of us as the nerve centre of the Kirana ecosystem, a vibrant platform buzzing with valuable insights.

But that's not all. We're also the bridge between Kiranas and leading FMCG brands like Coca-Cola, Bajaj, Mondelez, P&G, Godrej, Marico and more! We help these giants reach Kiranas at scale, boosting brand preference, trust, and shelf space.
Read more about us here: https://kirana.club/

**Apply here: https://forms.gle/Z3P7LHUhmZJGApBQ6

**Who Are We Looking for?

A young marketer who can help us launch & market big consumer brands to kiranawalas. Who can not only boast about thier creativity but also good at finding insights from data and make campaigns work!

Be a Part of Our Exponential Growth
Our brand vertical is a young, dynamic force that rocketed from 0 to 1 within a year, already on-boarding major FMCG players! Now, we seek a high-energy, strategic thinker to join our growing team. You'll play a pivotal role in crafting winning brand experiences - from seamless onboarding to brainstorming killer campaigns, strategizing success, and celebrating victories.

**Here's a taste of what you'll do:

Own the Problem: Take ownership of specific partner-brand challenges and develop comprehensive growth strategies.
Crafting Compelling Narratives: Develop engaging content, including banners and retailer videos, that resonate with Kirana owners and drive desired actions.
Data-Driven Decision Making: Leverage data analytics to identify trends, measure campaign performance, and optimise strategies for maximum impact.
Deep Dive into Insights: Conduct in-depth user research and surveys to uncover hidden opportunities and understand retailer sentiment.
Iterate and Improve: Continuously analyse campaign performance, gather feedback, and refine strategies to drive sustained growth.

**Apply here: https://forms.gle/Z3P7LHUhmZJGApBQ6

**Why Work at KC?

Be a part of a dynamic company shaping the future of Kirana retail in India.
Collaborate with a tight-knit, results-oriented team who gets things done (drama-free!).
Get a daily dose of exciting challenges, groundbreaking opportunities, and collaborations with industry giants.
Best Part: This role offers a broad scope to develop your skills in various aspects of brand growth, from strategy to execution.

Who you’‘ll be primarily working with:
(and everyone else in the company because we’re a startup!)
Anshul Gupta - https://www.linkedin.com/in/anshulgupta03/
Aishwarya Jain - https://www.linkedin.com/in/jain-aishwarya/
Devendra Upadhyay - https://www.linkedin.com/in/devendra-upadhyay-9099332a/
Aditi Ramchandra - https://www.linkedin.com/in/aditi-ramchandra-2a465990/
Akash Bhargava - https://www.linkedin.com/in/iknowakash/
Aditi Tibarewal - https://www.linkedin.com/in/aditi-tibarewal-8b8961188/

Please note: This is an in-office role. You’ll be expected to work from our office in HSR, Bangalore!

**Hiring Process

Introductory Call
⬇
Assignment
⬇
Interview I
⬇
Interview II
⬇
Offer Rollout