Marketing Manager

Job Description
Job Title – Marketing Manager
Career Level – 3 – Mid-level Manager
Location – Nagercoil, India

Job Description

The successful candidate will be responsible for ensuring that the Finsurge Marketing team delivers sales to our clients that drive the perception of our industry and helps create client interactions. To achieve this, the holder of this role will work with the global marketing lead to create strong, relevant, and differentiated Capital Markets sales that are available to clients regardless of when and where they are ready to engage with it across different channels.

Furthermore, the candidate will be directly responsible for several internal and external marketing programs that are based on specific forms of sales or channels. Examples include our case study program and select internal communications.

Overall, the role will function as the ‘steward’ of our capital markets messaging to make sure we communicate consistently and effectively across our various channels with our different target groups.

The holder of this role will be mainly focused on:
• Ensuring high-quality external sales is available from Finsurge Capital Markets across the capital market industry segments in various forms, leveraging established templates, practices, and processes.
• Ensuring differentiated core messages for pieces during sales planning and final quality assurance during sales production including organizing final review cycles, checking sources, etc.
• Overseeing and running selected sales-related marketing programs based on specific formats or channels (e.g., client case study program; aspects of our leading product program; other Murex services).
• Program management support to help drive all sales marketing planning efforts—including the annual planning process—in a meaningful way working with our industry marketing team and other related stakeholders. Also supporting various efforts throughout the year including leadership presentations.
• Responsible for our capital markets blog (posting and promotion), client newsletter programs, and working with our social lead on our overall social sales and calendar as well as managing and organizing the creation of select sales-related sales.

Skills:
• Marketing planning and creation skills across various formats including message shaping, content customization skills, industry lens, brief development, critical thinking / business judgment
• Strong writing and editing skills in the English language
• Industry knowledge across all areas of Capital Markets
• Strong management capabilities and ability to drive selected marketing programs working with leadership
• Experience with various marketing channels, distribution mechanisms and results tracking / KPI development
• Ability to manage internal / external stakeholders and work as an effective team player
• Demonstrated leadership in professional setting; either military or civilian
• Demonstrated teamwork and collaboration in a professional setting; either military or civilian

Work Experience:
• Degree with Minimum of 3 years of marketing experience with the majority in software development and service industr