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Africa's Premier Live & Video Shopping Social Commerce Platform 11-50 Employees
  • B2C
  • Early Stage
    Startup in initial stages
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Auqli careers

Africa's Premier Live & Video Shopping Social Commerce Platform
At Auqli, we’re building a video shopping, Social commerce platform and video shopping marketplace that empowers sellers to connect with buyers through real-time, interactive experiences. Our mission is to redefine e-commerce by focusing on community-driven commerce that goes beyond transactions. Auqli offers a space where buyers and sellers can interact, share, and discover, making shopping more social, engaging, and sustainable.

We address several key challenges in e-commerce today:

Engagement and Trust: Traditional online shopping can feel impersonal, which impacts buyer trust and engagement. Auqli bridges this gap by creating a live shopping experience where sellers can showcase products directly, answer questions in real-time, and build authentic connections with their audience.

Sustainability: Auqli’s platform supports sustainable practices by encouraging resale and thoughtful consumption. Sellers can list pre-loved items, handmade products, and sustainable fashion, offering buyers a chance to support eco-conscious choices.

Community and Interaction: Shopping today often lacks a sense of community. Auqli fills this void by integrating social elements, from live streams to community discussions, creating a vibrant space where users can feel part of a larger movement.

Accessible Selling Tools: For small businesses, creators, and local sellers, accessing a large, engaged audience can be challenging. Auqli provides an all-in-one platform that empowers sellers with the tools they need to succeed—from managing live shows to engaging with their customer base.

Whether you’re a buyer looking for unique products or a seller wanting to grow your business with authenticity, Auqli offers a fresh approach to e-commerce where every interaction counts. Join us as we bring together a community committed to meaningful shopping experiences and lasting connections.
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Matt Ford
Avatar for Matt Ford
Global tech & ops leader, Techstars alum. 15+ yrs scaling SaaS & HIPAA-compliant CX teams. Built 1K+ global BPO; passionate about AI + human support.
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Healthcare benefits

Parental leave

Remote friendly

Generous vacation

Professional developments

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