Sales Development Representative

Experience: 3+ Years

Compensation: ₹7,00,000 per annum (7 LPA)

Working Hours: 12:30 PM – 8:30 PM IST (Aligned with Berlin business hours)

Employment Type: Full-Time

Location: India (Remote)

About the Role

We are looking for a confident, articulate, and results-driven Sales Representative to work as a dedicated, full-time resource embedded within the team of one of our clients, a digital marketing agency based in Europe.

You will be responsible for engaging with warm, top-of-funnel leads, understanding their business needs, qualifying potential opportunities, and moving prospects through the sales pipeline.

The ideal candidate is an excellent communicator with a strong professional command of English, prior experience in B2B sales or lead qualification, and the ability to follow established sales scripts while adapting conversations naturally to different prospects.

This role requires someone who is proactive, personable, organized, and comfortable speaking directly with business owners, executives, and decision-makers.

Key Responsibilities

• Engage with warm, inbound, and marketing-generated leads through phone calls, video meetings, email, and other communication channels.
• Conduct initial discovery and qualification conversations to understand prospective clients' needs, challenges, budgets, and purchasing timelines.
• Follow established sales scripts, messaging frameworks, and qualification processes while tailoring conversations to individual prospects.
• Build rapport with potential clients, ask thoughtful questions, and confidently communicate the value of the agency's services.
• Qualify leads and schedule meetings or consultations for senior sales representatives and account executives.
• Proactively follow up with interested prospects to maintain engagement and move opportunities through the sales pipeline.
• Address initial questions and objections professionally, creatively, and persuasively.
• Maintain accurate records of prospect interactions, lead status, follow-up activities, and opportunities within the company's CRM system.
• Collaborate closely with the agency's marketing, sales, and account management teams to ensure effective lead handoffs.
• Consistently work toward established KPIs, including lead response times, qualified meetings booked, follow-up completion, and pipeline generation.
• Identify opportunities to improve sales scripts, outreach strategies, qualification processes, and conversion rates.

Required Qualifications

• Minimum 3 years of professional sales experience, preferably in B2B sales, inside sales, lead qualification, or business development.
• Excellent command of written and spoken English, with the ability to communicate fluently, clearly, and professionally with European and international clients.
• Demonstrated experience engaging with warm leads and top-of-funnel prospects, qualifying opportunities, and converting initial interest into scheduled sales meetings.
• Strong telephone communication skills, active listening abilities, and confidence conducting business conversations with decision-makers.
• Ability to follow structured sales scripts and established processes while thinking independently and adapting naturally during conversations.
• Experience handling sales objections, identifying customer pain points, and guiding prospects toward appropriate next steps.
• Familiarity with CRM platforms such as HubSpot, Salesforce, Pipedrive, or similar tools.
• Strong organizational skills and the ability to manage multiple leads, follow-ups, and ongoing conversations simultaneously.
• A results-oriented mindset with a demonstrated ability to meet sales targets and contribute to pipeline growth.
• Professionalism, reliability, and the ability to work independently within a remote international team.
• Availability to work 12:30 PM to 8:30 PM IST, Monday through Friday, with consistent overlap with the client's Berlin-based team.

Preferred Qualifications

• Previous experience working with European, UK, or other international clients.
• Sales experience within a digital marketing agency, advertising agency, SaaS company, or professional services business.
• Familiarity with digital marketing services such as SEO, paid advertising, social media marketing, content marketing, and website development.
• Experience in appointment setting, lead nurturing, and sales development representative (SDR) roles.
• Demonstrated success in converting marketing-generated leads into qualified sales opportunities.
• Experience using sales engagement and productivity tools, including LinkedIn Sales Navigator, HubSpot, Calendly, and similar platforms.

Compensation & Working Arrangement

• Annual Compensation: ₹7,00,000 (7 LPA)
• Employment: Full-Time
• Working Hours: 12:30 PM – 8:30 PM IST
• Work Arrangement: Remote, working as an embedded member of a European digital marketing agency's sales team.

How to Apply

Interested candidates should submit their updated resume, highlighting relevant B2B sales experience, lead qualification responsibilities, and measurable sales achievements.

Applicants should include examples of their experience working with warm leads, conducting sales conversations, booking qualified meetings, and contributing to pipeline growth.

Shortlisted candidates will be required to complete an English communication assessment and a mock sales conversation to demonstrate their ability to engage prospects, follow a sales script, handle objections, and move conversations toward a clear next step.