
Rola Labs
Actively Hiring
Help businesses build software for the new era
Growth Marketer
- ₹25,000 – ₹45,000 • 0.5% – 1.0%
- |Remote (India •)
- |3 years of exp
- |Contract
Posted: 3 weeks ago
About the job
Growth Marketing & User Acquisition Specialist (Consumer Startup)
About Us
We're an early-stage consumer startup building a product in the lifestyle and social discovery space.
We're currently validating product-market fit and are looking for a growth-focused marketer to help us acquire our first users, improve conversion, and build a repeatable acquisition engine.
You'll work directly with the founder and have significant ownership over growth strategy and execution.
What You'll Do
Your primary objective is simple:
Help us find scalable ways to acquire and activate users.
Responsibilities include:
- Plan and execute user acquisition campaigns
- Launch and optimize Meta (Facebook & Instagram) ads
- Improve landing page conversion
- Develop messaging and positioning experiments
- Design and analyze A/B tests
- Work with designers to create high-performing creatives
- Analyze funnels and user behavior
- Recommend growth experiments based on data
- Research competitors and acquisition opportunities
- Help establish a repeatable growth process
What We're Looking For
- Experience running Meta Ads
- Strong copywriting skills
- Experience improving landing pages
- Familiarity with growth experiments and A/B testing
- Strong analytical mindset
- Comfortable working with early-stage startups
- Excellent English communication
Bonus:
- Consumer app experience
- Experience with GA4, Mixpanel, Amplitude or PostHog
- Lifecycle marketing
Engagement
- Freelance / Contract
- 10–20 hours per week initially
- Potential for a long-term engagement based on results
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