
- Top 10% of respondersGrafton Capital is in the top 10% of companies in terms of response time to applications
- Responds within a few daysBased on past data, Grafton Capital usually responds to incoming applications within a few days
- Early StageStartup in initial stages
In office - WFH flexibility
Not Available

About the job
About us
We're a venture company that builds and launches consumer businesses. Our latest is a new online venture in a large, underserved market — a digital-first consumer platform bringing a traditionally offline, fragmented category online.
The foundations are in place: the venture is backed, the concept is proven in adjacent markets, and the business is being built around a well-known media personality — giving the brand a strong public profile and content engine from day one. What's missing is the person to drive it commercially.
The role
This is the commercial leadership role for the business. You'll take it from concept to a live, growing consumer proposition — owning strategy, revenue, partnerships, and growth, with the venture's backing and resources behind you.
What you'll actually do:
Own the commercial strategy and P&L: business model, pricing, revenue lines, and the path to profitability
Build the supply side: negotiate and manage the commercial partnerships the platform depends on
Drive customer acquisition and growth — social and content-led marketing built around the personality at the front of the brand, alongside performance marketing, SEO, and brand
Shape the product proposition with the engineering team so what we build is what converts
Put the commercial operations in place: reporting, funnels, unit economics, and the numbers that tell us what's working
Build the team as the business scales
What we're looking for
Proven experience growing an online consumer business — a platform, marketplace, or transactional model where you can point to the numbers
You've owned revenue before, not just supported it: targets, P&L, and the trade-offs that come with them
Strong on partnerships and negotiation — comfortable getting suppliers, affiliates, and commercial partners over the line
Data-driven: you know your CAC from your LTV and make decisions from the funnel, not the gut
Experience building and scaling consumer brands online — genuinely fluent in social platforms and content-led growth, and comfortable building a business around a public-facing personality
Entrepreneurial. This is a build role, not a caretaker role — you'll be employee one on the commercial side
What we offer
The chance to build a consumer business from the ground up with real backing behind it
Full-time role, based in our central London office
Direct line to the founder — decisions get made fast
Competitive package, discussed at interview
About the company
- Top 10% of respondersGrafton Capital is in the top 10% of companies in terms of response time to applications
- Responds within a few daysBased on past data, Grafton Capital usually responds to incoming applications within a few days
- Early StageStartup in initial stages
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