Marketing Executive

About Amplio

Amplio Invest is a fast-growing fintech platform focused on providing innovative investment and wealth-building solutions to modern investors. The company aims to simplify access to financial products through technology-driven experiences, data-backed decision-making, and customer-centric engagement strategies.
At Amplio Invest, we are building scalable financial solutions while creating meaningful digital experiences that help users make smarter investment decisions.

Location – Mumbai (On-site)

About the Role

We are looking for a dynamic and performance-driven Marketing Executive to lead and execute marketing initiatives across digital channels. The ideal candidate should have hands-on experience in performance marketing, customer engagement, content strategy, and campaign optimization within a fintech, investment, NBFC, or startup ecosystem.
This role requires someone who can combine creativity with analytical thinking to drive user acquisition, engagement, retention, and brand visibility.

Key Responsibilities

Develop and execute marketing strategies aligned with business and brand growth objectives
Drive customer acquisition, engagement, and retention initiatives through creative marketing campaigns
Plan and manage CRM activities including email marketing, push notifications, WhatsApp campaigns, and user lifecycle communication
Create, manage, and execute content across social media, website, app, and marketing communications
Lead social media growth and strengthen the company’s digital presence across platforms such as Instagram, LinkedIn, and Twitter/X
Build and maintain a premium brand identity aligned with affluent and aspirational audiences
Coordinate with internal teams including Product, Sales, Design, and Operations for marketing and branding initiatives
Analyze campaign and content performance and implement improvements to enhance audience engagement and reach
Analyze market trends, audience insights, and competitor activities to identify growth opportunities
Stay updated with the latest digital marketing, social media, and luxury branding trends

Desired Candidate Profile

Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
Prior experience working with luxury, premium, lifestyle, fashion, wealth management, or aspirational consumer brands will be highly preferred
Strong understanding of premium brand positioning, digital storytelling, and high-end audience engagement.
Ability to create sophisticated and visually aligned brand communication across digital platforms
Good understanding of content marketing, customer engagement, and retention strategies
Strong analytical and problem-solving skills with a data-driven approach
Excellent communication, coordination, and stakeholder management abilities
Ability to manage multiple campaigns and projects simultaneously in a fast-paced environment.