Founding Sales Architect

ORYNE is hiring a Founding Sales Architect to lead new business development for NURiQ, our formulation and innovation intelligence product, and the first launch vertical of our broader platform.

This is the person who will work directly with the founder, sit across from the most exciting innovation teams in mid market F&B and CPG, and help define how a new category of decision tooling enters the world.

ORYNE was built for the next generation of food and beverage brands. The ones who care more about getting it right than getting it done fast. The ones out thinking incumbents three times their size. The ones creating categories that did not exist five years ago, still using decision tooling built for someone else. We exist to give them the intelligence layer they have always deserved.

ABOUT THE ROLE

The position owns sales for NURiQ. Initial focus is closing pilot engagements with mid market F&B and CPG brands. Scope expands across the broader platform as accounts mature. The role develops the outbound playbook, contributes to pricing and positioning, and reports directly to the founder.

RESPONSIBILITIES

• Prospect, qualify, and close NURiQ pilot engagements with mid market F&B and CPG brands.
• Build and manage a pipeline of innovation and R&D decision-makers within the ICP.
• Develop outbound messaging and sequencing for domain-familiar contacts.
• Author the sales playbook: sequences, demo flow, objection handling, and pricing conversations.
• Partner with the founder on enterprise opportunities requiring senior commercial structure.
• Contribute to positioning, pricing, and go-to-market decisions as the commercial lead.

QUALIFICATIONS

• 5+ years of B2B sales experience in CPG, F&B, or directly adjacent industries.
• Demonstrated track record selling into mid market brands.
• Technical fluency in formula complexity, claim architecture, co-manufacturer constraints, and category velocity.
• Active professional network in CPG or F&B.
• Personal financial runway sufficient to operate during commission-only ramp.
• Strong written communication.
• Comfort operating without an established playbook.

COMPENSATION

Commission with up to 2.5% founding equity. 20% lifetime commission on MRR for self-sourced deals, paid monthly on collected revenue. Reduced lifetime rates apply to inbound and company-sourced opportunities. 20% one-time commission at close on professional services engagements. Equity vests in tranches against revenue milestones.

NO BASE SALARY in exchange for lifetime MRR on self-sourced deals. Base salary discussions will depend on 6-12 month performance.

Year 1 is structured below market by design, reflecting the commission-only ramp during pilot phase. Year 2 OTE ranges from approximately $75K to $200K. Year 3 OTE ranges from approximately $100K to $300K+. Equity participation compounds these figures materially on a liquidity event.

HOW TO APPLY

Apply at oryne.io/careers. Process from application to offer is typically two to three conversations across two weeks.