Chief Marketing Officer (CMO)
- $30k – $45k • 1.5% – 4.0%
- |Remote (Everywhere)
- |3 years of exp
- |Contract
Remote only
Not Available
About the job
ClasSync is an EdTech platform (B2B) that syncs an AI model directly to a student’s Learning Management System, allowing the model to understand and emulate the particular course goals and teaching styles of a specific educator for a specific course. Further, we offer teacher-side oversight, restoring the teacher-student trust that is the backbone of a healthy relationship with educational technology.
When a student turns to a larger model like ChatGPT to study (Which 92% of students worldwide do), this results in a magnitude of problems for both them, and the teacher:
- Hallucinations and Misleading Information: ChatGPT is pulling their responses from general internet knowledge. Chat does not know the teacher's exact course, topic, task, teacher, and teacher's teaching style, therefore misleading students with responses based on unknown objectives- not their teachers. (Not to mention the hallucination rates.) This can lead to lower grades, a worse understanding of the topic, lower confidence, and many more issues.
- Teacher's Notes and Work Becomes Irrelevant: Teachers spend hours, if not days, on curating a personalized and strong curriculum including notes, lectures, and more for their students. However, all of this hard work becomes irrelevant when students turn to ChatGPT to study, which is not pulling from their teachers curated, personalized, and strong curriculum- it's responding based off of the internet.
- Trust in the Classroom is Being Eroded: When a student uses a larger AI model, their teacher has no oversight or idea as to what they may be using ChatGPT for. Are they getting false information? Are they using it as a violation of academic integrity? Are they asking a series of questions on a certain topic? None of this is known. In fact, 96% of teachers believe that at least some of their students have cheated in the last year due to the rapid spread of AI. This lack of oversight eventually leads to a lack of trust between teachers and students- one of the most important things in a successful classroom environment.
What Your Role Would Consist Of
-Create and present B2B marketing campaigns/strategies
-Run LinkedIn and social media content strategy for the ClasSync brand
-Build and manage cold outreach campaigns to universities and high schools
-Track everything: open rates, response rates, meetings booked, pilots signed
What We're Looking For
-Someone who has done scrappy, low-budget growth marketing before, ideally at an early-stage startup.
-Someone comfortable being the entire marketing team and building the function from scratch.
-EdTech experience is a bonus, not a requirement. Hunger and execution speed matter more.
-You care about education and are passionate about the project.
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