Marketing Head

Volunteer Yatra is a social enterprise, where we are trying to cover ths skill gap for rural initiatives and organisation. By doing this we are solving issues like rural migration and sustainability. Volunteers travel, stay and work with these organisations and in return they get to travel for almost free. A win-win.

We are looking for a creative and data-driven Social Media Marketer with at least 3 years of
hands-on experience in managing social media channels, content creation, and performance
analysis.

Key Responsibilities
• As a social media marketer, your role is to create and execute strategies to promote a
brand, product, or service on various social media platforms
• Social media management: You'll manage the brand's social media accounts, including
scheduling and publishing posts, responding to comments and messages, and monitoring
mentions and conversations about the brand
• Engage with audiences—reply to comments, DMs, and community interactions.
• Manage influencers and coordinate collaborations.
• Track KPIs like reach, engagement, leads, and follower growth.
Required Skills & Qualifications:-
• 3+ years of experience in social media management or digital marketing.
• Strong understanding of content trends, reels/shorts formats, and platform algorithms.
• Knowledge of paid advertising and campaign optimization.
• Excellent copywriting skills and creativity.

Preferred (But Not Mandatory)
• Experience in video editing tools (CapCut, Premiere Pro).
• Experience working with influencers or brand collaborations.

Why Join Us?
• Creative freedom
• Fast-paced learning environment