Growth Marketing Manager

Roles & Responsibilities -

• Develop and execute a comprehensive growth marketing strategy to achieve business objectives.
• Define clear, actionable marketing goals tied to customer acquisition, engagement, and retention targets.
• Align marketing plan with broader business goals in collaboration with Product, Sales, and Analytics teams.
• Build and implement growth strategies that directly contribute to achieving KPIs and business objectives.
• Plan and implement integrated marketing campaigns across paid, organic, and owned channels.
• Continuously evaluate market opportunities to set aggressive yet achievable benchmarks for success.
• Ensure the delivery of creative and compelling content to engage target audiences effectively.
• Analyze campaign performance metrics to identify trends, optimize campaigns, and maximize ROI.
• Report on marketing performance and provide actionable recommendations to stakeholders.
• Stay updated with industry trends and leverage emerging tools and technologies for competitive advantage.
• Work with cross-functional teams to ensure cohesive and aligned marketing efforts.
• Continuously test innovative marketing ideas to identify high-performing growth opportunities.
• Stay informed about industry trends and emerging tools that support achieving competitive goals.
• Drive a results-oriented culture within the team, emphasizing accountability and performance.

Qualifications -

• Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
• Proven track record of achieving and exceeding growth targets in customer acquisition and retention.
• Expertise in using marketing tools like Google Analytics, CRM platforms, and advertising systems to track and optimize performance.
• Strong analytical skills with experience in translating data into actionable strategies.
• Ability to thrive in a fast-paced, target-driven environment while managing multiple priorities.
• Excellent communication and leadership skills to drive results within a cross-functional team.