Marketing Manager - Nordics

Let’s face it: out-of-pocket expenses are a hassle, and manual expense spreadsheets are antiquated. Workers don't enjoy waiting until payday for reimbursements on work-related purchases, and finance teams could better utilize their time than navigating complex Excel files for hours. At Pleo, we’re on a campaign to revamp these outdated processes. Our goal is to make spend management astonishingly efficient and enable finance teams and individual employees alike.

That's where your expertise comes into play 🤝

We need a strategic thinker, a creative dynamo, and a capable Marketeer.

Join us at Pleo, where we're actively seeking an experienced Marketing Manager to spearhead initiatives for our Nordic region. Bridging strategy and execution, you will become an essential part of our vibrant Marketing team, empowering the finance industry with innovative solutions.

Your responsibilities will be:

• Strategic Leadership: Own and drive the field marketing strategy for the Nordic region, ensuring alignment with the company’s goals and market opportunities.
• Budget and Pipeline Responsibility: Manage the marketing budget effectively and focus on delivering against the pipeline targets for the region.
• Sales Collaboration and Partnership: Work closely with the Sales team to align marketing initiatives with sales objectives and nurture a strong sales-marketing partnership, owning this collaboration from a marketing perspective.
• Agency and Stakeholder Management: Coordinate with external agencies and internal stakeholders, including the PR team, to maximize the reach and impact of all field marketing activities.
• Events Management: Strategize and oversee sponsored events and owned events with a localized approach.
• Metrics-Driven Reporting: Regularly review and report performance metrics to the Head of Field Marketing and the General Manager Nordics.
• Cross-functional Team Integration: Be an integral part of a wider field marketing team, working in harmony with managers from different regions to cultivate knowledge-sharing.
• PR Synergy: Collaborate with the Public Relations team to ensure brand messaging is consistent and leveraged effectively across all field marketing channels and activities.

What we need from you:

• Extensive Industry Experience: At least 3 years of relevant experience in a B2B SaaS environment in the Nordics, with FinTech experience being highly advantageous.
• Strategic Mindset: Demonstrated ability to craft and execute comprehensive field marketing strategies.
• Financial Acumen: Competency in managing budgets, forecasting, and calculating returns on marketing investment.
• Communication and Relationship Building: Excellent communication and interpersonal skills for fostering relationships with a variety of stakeholders, including the Sales and PR teams.
• Proven Event Leadership: A track record of successful event management that aligns with business and sales goals.
• Analytical Proficiency: Skilled at analysing market trends and marketing performance to inform strategic decisions.
• Adaptability and Agility: Ability to adjust strategies in a dynamic market and respond effectively to the evolving needs of the organisation.

Why Pleo?

• Be part of a vibrant and innovative company that is transforming spend management,
• Work within a collaborative and dynamic team environment,
• Opportunity to make a tangible impact on the finance industry.

Apply today and join us on this exciting journey to revolutionize spend management in the Nordic region!

Show me the benefits!

• Your own Pleo card (no more out-of-pocket spending!)
• Lunch is on us - with catering in our Copenhagen office 🍜
• Private health insurance to ensure you’re fit in body and mind to do your best work
• We offer 25 days of holiday + your public holidays
• For our Marketing team, we offer a hybrid approach, with a minimum of three days in our Copenhagen office
• Option to purchase 5 additional days of holiday through a salary sacrifice
• We’re trialling MyndUp to give our employees access to free mental health and wellbeing support with great success so far ❤️‍🩹
• Access to LinkedIn Learning - acquire new skills, stay abreast of industry trends and fuel your personal and professional development continuously
• Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work 👶
• All of us have a stake in Pleo’s success - ask us about our equity grant scheme