Digital Marketing Manager | Volunteer

NB: This role is unpaid for now, but there's higher chances of being paid after 2-3months of steady progress, and also we might offer stipends, and merchs and many benefits moving forward

About Kwick Ng:

Kwick Ng is a dynamic and rapidly growing e-commerce platform specializing in a diverse range of products, including the latest tech gadgets, trendy fashion accessories, and much more. We pride ourselves on offering high-quality products sourced from China and shipping seamlessly to customers around the globe. Our mission is to provide an exceptional online shopping experience through innovation, reliability, and outstanding customer service.

Job Description:

We are seeking a creative and results-driven Digital Marketing Manager to join our team at Kwick Ng. The ideal candidate will be responsible for developing, implementing, and managing our digital marketing strategies to enhance our online presence, drive traffic, and increase sales across our e-commerce platform. This role requires a deep understanding of the digital marketing landscape, particularly within the e-commerce sector, and the ability to adapt strategies to meet the unique challenges of global shipping and diverse product lines.

Key Responsibilities:

1. Strategy Development & Execution:

   • Develop comprehensive digital marketing strategies aligned with Kwick Ng’s business goals.
   • Plan and execute campaigns across various digital channels including SEO, SEM, PPC, email marketing, social media, and content marketing.

2. SEO & Content Marketing:

   • Optimize website content for search engines to improve organic rankings and drive targeted traffic.
   • Create and manage engaging content that resonates with our diverse customer base and enhances brand authority.

3. Social Media Management:

   • Manage and grow Kwick Ng’s presence on key social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
   • Develop and implement social media campaigns to increase engagement, followers, and conversions.

4. Paid Advertising:

   • Plan and oversee PPC campaigns on platforms like Google Ads, Facebook Ads, and other relevant networks.
   • Monitor and optimize ad performance to maximize ROI and achieve marketing objectives.

5. Email Marketing:

   • Design and execute email marketing campaigns to nurture leads, retain customers, and promote new products.
   • Analyze email performance metrics and optimize campaigns for better engagement and conversion rates.

6. Analytics & Reporting:

   • Utilize tools like Google Analytics, SEMrush, and others to track and analyze website traffic, user behavior, and campaign performance.
   • Generate detailed reports to inform strategic decisions and demonstrate the effectiveness of marketing efforts.

7. Collaboration & Coordination:

   • Work closely with the product, design, and sales teams to ensure cohesive and effective marketing initiatives.
   • Coordinate with external vendors and agencies as needed to support marketing activities.

8. Market Research & Trends:

   • Stay updated with the latest digital marketing trends, tools, and best practices.
   • Conduct market research to identify new opportunities and stay ahead of competitors.

Qualifications:

• Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. Master’s degree is a plus.

• Experience:

  • Minimum of 3-5 years of experience in digital marketing, preferably within the e-commerce industry.
  • Proven track record of developing and executing successful digital marketing campaigns.

• Skills:

  • Proficiency in SEO, SEM, PPC, email marketing, social media marketing, and content marketing.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Experience with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Business Manager, HubSpot).
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.

• Additional Requirements:

  • Understanding of international shipping logistics and the challenges associated with shipping from China to various global markets is a plus.
  • Experience with e-commerce platforms such as Shopify, Magento, or WooCommerce.

What We Offer:

• Competitive salary and performance-based bonuses.
• Flexible working hours and remote work options.
• Opportunity to work in a vibrant and innovative company with a global reach.
• Professional development and growth opportunities.
• Collaborative and supportive team environment.

How to Apply:

Interested candidates are invited to submit their resume, a cover letter detailing their relevant experience, and examples of previous digital marketing campaigns they have managed to [email protected] with the subject line “Digital Marketing Manager Application – [Your Name]” or also by applying through here.

Kwick Ng is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.