Growth Head

What You'll Do

Campaign Management

• Build the content and create a community along the lines of student upskiling and internships platform.
• Set-up and implement Community Strategy.
• Nurture relationships with followers and industry influencers to develop our expanding community.
• Implement a personal approach, with seamless communication and develop a rewards and gratification program centered around competitions and customer shout outs.
• Stay plugged into popular culture, the content ecosystem, emerging trends.
• Formulate the overall strategy, performance parameters, and execution roadmap for the influencer content.
• Own and manage influencer relationships end-to-end.
• Analyse key trends in the influencer content ecosystem and gather market intelligence to identify new content opportunities.
• Coordinate with various internal and external stakeholders to ensure systematic and timely execution of new content opportunities in the influencer ecosystem from experimentation to full roll-out.
• Prior experience in managing artists and content creation with creators preferably in an education-based firm.


Process Optimization

• Ideate and collaborate with other growth channel owners (paid media, web, social, outbound, events, inside sales, etc.) to develop new and innovative ways of working across teams to drive productivity and streamline processes
• Partner with marketing ops to optimize processes and utilize new technologies

• To identify gaps, shorten turnaround times and drive improvements

  Campaign Reporting and Communication

• Own and report end-to-end campaign performance

• Track lead progression. Understand and improve conversion of leads into pipeline inflow

• Ensure alignment between horizontal and vertical teams

• Substantiate business communications with performance data

• Provide ongoing communication on strategy, approach and performance 

  What You'll Bring

• Relevant years of growth marketing experience, with a passion to scale

• Experience planning and executing Influencer marketing campaigns.

• Excellent communication and ability to convert ideas into action.

• Demonstrated ability to drive change, to effectively influence and motivate others

• Flexibility in attitude and behavior

• Judgment and decisiveness, able to tackle problems at a pace

• Ability to work well under time constraints and prioritize appropriately across multiple projects

  Why Join Us

You will be working with a seasoned team with access to the best resources. Our industry has seen exponential growth over the last few months, and we are poised to forever disrupt the way education institutes work!

All other start-up benefits such as independence, growth opportunities, chance to make the world a better place etc. of course.

Skills: business growth strategies,campaign management,communication,strategy,teams,business communications,revenue growth,revenue growth generation,top line growth