Data Scientist - Insights (Customer Lifecycle & Growth)

At Preply, we are unlocking human potential through learning.

We believe learning with a great tutor is life-changing. That’s why we match online tutors from across the globe with learners and empower them to create live language classes with AI-powered tools and learning materials. This is how we deliver progress, create engagement and keep our global community of learners motivated. So far, over 32,000 tutors have given more than 15 million lessons to learners from over 175 countries.

Meet the team!

At Preply, we're growing a talented Data Team to empower top-notch decision-making across our organization. Our team collaborates closely with various other chapters - including product, business, and platform - leveraging analysis, experimentation, causal inference, and machine learning.

As a key player, you’ll be embedded in cross-functional teams, partnering with Product Managers, Marketing, Tech Leads, and the Data Strategy team. Check out our Tech Radar to see the tools and technologies we love using at Preply!

What you’ll be doing:

• Develop and implement data frameworks to enhance our organic growth strategies, including SEO, CRM, and Referral programs
• Drive virality and word-of-mouth growth by analyzing user behavior and helping teams capitalize opportunities where we have high user engagement
• Generate strategic insights to shape top-level roadmaps.
• Collaborate with teams to define KPIs for organic growth and maintain dashboards to monitor performance.
• Identify trends and opportunities, providing actionable insights to support team initiatives.

• Examples of areas you will cover are:

  • Collect, organize and interpret, utilizing statistical and analytical techniques, trends, patterns, and correlations from large SEO data sets (internal and external data)
  • Analyze cross-channel data, particularly in SEO and SEM, to optimize marketing efficiency and prevent cannibalization.

What you need to succeed:

• 3-5 years' experience in Data Science/Analysis, focusing on data analytics for business or product growth;
• Previous experience in fast-paced Technology or Management Consulting companies;
• Proven ability to work with product teams, run AB experiments, and identify product optimization opportunities;
• Strong background in quantitative fields (e.g., statistics, mathematics);
• Proficient coding skills in SQL and Python;
• An outcome-driven approach with a passion for problem-solving and exploring new ideas.
• A creative mindset with a proactive attitude, along with stakeholder management and influencing skills;
• Fluency in English and eager to work on a global product with a multicultural team.

Nice to have:

• Experience with CRM tools (e.g., Braze) and referral programs;
• Knowledge of SEO and third-party tools (e.g., Google Search Console, Ahrefs, Adwords);
• Familiarity with predictive modeling;
• Experience in digital businesses (B2B, B2C, B2B2C);
• Knowledge of Looker, Amplitude, Snowflake, and growth/retention analytics frameworks.

Why you’ll love it at Preply:

• An open, collaborative, dynamic and diverse culture;
• A generous monthly allowance for lessons onPreply.com, Learning & Development budget and time off for your self-development;
• A competitive financial package with equity, leave allowance and health insurance;
• Not in Barcelona? We offer an attractive relocation package to join us in our Preply Barcelona Hub
• Access to free mental health support platforms;
• Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health;
• The opportunity to unlock the potential of learners and tutors through language learning and teaching in 175 countries (and counting!).

Our Principles

• Care to change the world - We are passionate about our work and care deeply about its impact to be life changing.
• We do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.
• Keep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.
• Now is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.
• Disciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.
• Dive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.
• Growth mindset - We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.
• Raise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.
• Challenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.
• One Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.

Diversity, Equity, and Inclusion

Preply is committed to creating a diverse and inclusive environment where people from all backgrounds can thrive. Different opinions and viewpoints are key ingredients in our success as a multicultural Ed-Tech company.

Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status. Together, we are The World Class.

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