Director of Growth Marketing

Director of Growth Marketing

Responsible for growth of Enterprise Pipeline and Digital Subscribers

About us

Trint unlocks the power of speech. Our speech-to-text platform uses A.I. to automatically transcribe and translate audio and video, making it easy to find the moments that matter. We connect teams for seamless, fast and secure content creation.

We’re passionate about our product, we’re team players, we care about the people that use our product and we’re proud of our diverse and inclusive culture. We’re a global company of almost 100 team members,with offices in London and Toronto and our clients include anyone who produces content: large and small media companies, marketing firms, corporations, universities and individuals. Customers include The New York Times, Sky News, Nike, The Associated Press, Airbnb, CNN and Der Spiegel.

The Role:

Trint was launched in 2014 as a direct-to-consumer product and has grown into a well-established Enterprise brand in the media vertical. We are looking for someone to supercharge growth in both direct digital subscribers and Enterprise pipeline. This new role, Director of Growth Marketing, will drive Trint’s global expansion. We have built the foundations and now need a strong and experienced partner to take it to the next level, accelerating growth and delivering on our ambitions.

The primary objectives of this role are to grow new customers (both digital subscribers and Enterprise customers); retain and nurture existing customers; and build the Trint brand in our key markets: North America, UK, Europe and Latin America.

The Director of Growth Marketing will lead and mature an established marketing operation, and collaborate closely with both functional leaders and the Company’s Senior Leadership Team. This is a role for a dynamic, commercially-oriented and profit-minded marketer who is comfortable in a resource lean, ever-changing scale-up environment. You will be a critical member of the Commercial Leadership Team, reporting into the CCO (Chief Commercial Officer).

You will lead a small-but-skilled team and manage agencies across Growth, Performance and Retention. You will partner with Brand and Content to build a cohesive Marketing strategy to increase our digital subscriber base and build a strong inbound pipeline for our Enterprise sales team.

You will own key metrics such as the number of inbound MQLs, number of monthly subscribers and monthly revenue from direct online sales.

Working with the CCO on the marketing vision, you will be an expert in building a strategy for strong performing Demand Generation and executing on it. A critical focus is building SEO/SEM programs, paid channels and affiliates. You will be responsible for a substantial budget to test, review and scale our marketing channels.

Key responsibilities and skills needed:

• Strategic Planning
• Performance Marketing
• Growth opportunities
• Demand generation
• Customer Relationship Management
• Leadership and Team Development

Benefits:

• Unlimited holiday + flexible working opportunities
• Vitality private health insurance
• Enhanced parental leave
• Cycle to Work scheme
• Critical Illness Cover
• Income protection + critical illness insurance
• Workplace pension scheme
• Social environment, snacks, and team socials ## Candidates seeking employment at Trint are considered without regards to race, colour, religion, national origin, age, sex, marital status, ancestry, disability, pregnancy status, gender identity, or sexual orientation. We strongly believe that diversity of experience, perspectives, and backgrounds creates a better environment for our employees and a better product for our users