Startup Generalist

About Company
SpaceBoat is launching CurioBoat (CURIO) - neighbourhood learning centers for all. In this era of ed-tech, we believe there are several learning experiences that are best delivered in a physical / blended setting. We tie up with new-age education and community entrepreneurs and help them grow their offline/blended presence to several neighbourhoods.
While SpaceBoat is a 5-yr-old company, CurioBoat is a new initiative. We have conducted a few pilots in the offline setting to validate business model and need, and are now building the team to build SpaceBoat, CURIO and other learning products on the company.

company websites: www.spaceboat.in and www.curioboat.com

Job Description
You are the ace trouble-shooter. If the company is looking to launch a new product / category - navigate through the chaos, develop a process and then transition a predictable, scalable solution to a category manager or a product manager. If a category / product manager leaves, or is underperforming, step in, steady the ship, put it back on its growth trajectory, step out for the next such project. You can expect to be resourced on a new product every 6-12 months.

Primary Responsibilities
You will be working across all Products / Initiatives in the company - SpaceBoat, CURIO, SportyBeans and other now content partners that are running their pilots on CURIO

• Product / Solution / Process design - identify different customer segments and problem statements. Figure out a profitable, scalable business model.
• Marketing -
• SMM - ensure that the interns / apprentices maintain the Social media calendar of the company
• SEO - take responsibility for SEO rankings and ensure that the company products list amongst the top 3 links on google search
• FB Ads - design and manage FB ad campaigns for different company products
• FB Groups - maintain relationships with Instagram and FB groups through hosting regular live events
• Google Ads - design and manage Google ads campaigns
• Decide and optimise marketing budgets between different channels for different products
• BD - tie up with Content Partners and SpacePartners; ensuring timely onboarding.
• Sales - ensure that the leads generated from our marketing efforts convert to paying customers
• Customer Experience - Be the face of the company at a SpaceBoat / Curio / Lokus Center - ensuring that SpacePartner, ContentPartner onboarding and execution is a seamless experience.
• Recruiting- maintain relationships with colleges and community curators to manage the internship and apprenticeship program
• Design, UX/UI and Tech
• Know the basic functioning of Canva to build collaterals and templates for the marketing campaigns
• Build low-fidelity wireframes / prototypes of products in the company and handover to the tech team to build them Secondary Responsibilities
• Content Creation & Delivery
• Create a course / workshop repository of 24 sessions that can be delivered on SpaceBoat/Curio/Lokus
• Deliver 2-4 hrs a week of SportyBeans or your courses on SpaceBoat / Curio / Lokus
• Handle marketing and sales of the course/workshops that you have created.
• Events team - manage a team of interns / apprentices to take ownership of Curio’s RWA relationships and conduct events there
• Collaborate with other teams / members of the company to fill-in at times of emergency
• Taking care of new initiatives in the company, that do not have a team as yet

Candidate Qualification

• ideal for candidates with 1-2 years of prior work experience, who are looking to understand what it takes to get a startup off the ground;
• Freshers can apply, but, will need to have prior internship experiences.
• this is a generalist role - which means, we do not want candidates who want to focus only on doing 1 or 2 things. We want candidates who are willing to learn new things required to move the company forward.
• There are several new products being launched. A Candidate should be comfortable working in ambiguity and with failure.
• You will be part of the first five members of the company. We want self-starters who can 'figure it out' and 'run with it'.
• You will often be the first and only person on a new initiative, before that initiative is proven to recruit a team for it.
• A genuine interest in learning and community building.

Salary -
starting - Rs. 3.6L-Rs.4.8L, depending on prior experience.
6-month appraisal cycle. Growth in salary linked directly to growth in company product revenues.