- B2C
- Early StageStartup in initial stages
UndefineX careers
We believe community is a big part of fitness and group activities. That's why it is our focus to bring communities together through the love of sport and fashion.
By 2025 we aim to be the largest sock brand in Canada with a specialty in running technology.
Our main product category is socks. However, we are currently working on an apparel line for the future.
Most of our customers are either elite athletes or beginner athletes just starting out in their sport. Some are avid runners & cyclists, with a passion for looking great while performing at their best. Our largest cohort is between the age of 25-35 with that being 30% of our customer base.
By 2025 we aim to be the largest sock brand in Canada with a specialty in running technology.
Our main product category is socks. However, we are currently working on an apparel line for the future.
Most of our customers are either elite athletes or beginner athletes just starting out in their sport. Some are avid runners & cyclists, with a passion for looking great while performing at their best. Our largest cohort is between the age of 25-35 with that being 30% of our customer base.
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