Jobs at Tactycs

The Tactycs team has been special since inception. With two brothers co-founding the company, a shared pain point via real-world experience, and the combination of skills to launch a high-quality solution. Like many other successful startups, we were validated before creation. Coming together to solve an already existent issue that we (the founders) were experiencing. I don't know if that makes us truly special or different from other startups but it certainly puts us in a great position to serve our clientele. Tactycs solves the following key problems: -Accuracy: In every business today, there exists a certain level of human bias when it comes to marketing. Employees will favour certain platforms or bring pre-conceived opinions regarding certain tactics that could otherwise be useful to the organization. We remove the human bias and add accuracy to your marketing strategy by making data-driven decisions/recommendations. -Efficiency: Organizations often find themselves in the following scenario. "I'm 3 weeks into my new strategy. We started with 4 social media platforms, Google Display ads, and influencer marketing. Now that we've started I see that we don't have the budget to maintain both forms of advertising and we certainly don't have the time to post enough on all 4 platforms... What do I do?" One of Tactycs most important features is its ability to understand and consider the teams resources before finishing the marketing strategy. Ensuring that a company will be able to achieve successful results from said marketing activity before sinking time and money into it. -Data: The third pain point we solve is simple. Do you understand every piece of data collected from your marketing activities? Is it difficult to make changes based on said data? Without the bigger picture, understanding implications can be near impossible. Tactycs implements machine learning to continuously improve your strategy based on key performance indicators.