- B2B
- Early StageStartup in initial stages
- Top InvestorsThis company has received a significant amount of investment from top investors
- Website
- Location
- Company size
- 11-50 people
- Total raised
- $7.3M
- Company type
- StartupSaaS
- Markets
Octane AI careers
At Octane AI, we believe personalized conversations at every stage of the customer journey β powered by zero-party data β are the key to higher conversion rates.
Let us break it down for you:
Online stores are experiencing a conversion rate crisis because ecommerce competition is increasing, consumer expectations are rising, and data privacy rules are changing. Historically, third-party cookies were the primary data source for many merchants, but they are now banned in most platforms. Without data, ecommerce brands don't know who their customers are, what they like and how to market to them. If you don't have data, you can't personalize anything.
To avoid putting revenue at risk, merchants need to own their data by implementing zero-party data collection technology in their stores, like the Shop Quiz and Conversational Pop-ups. Based on these rich datasets, stores can have segmented and personalized conversations with customers across their website, email, ads, SMS and Messenger. Brands that collect data through these direct online interactions will be empowered to build a stronger relationship based on trust and deep personalization with consumers.
"With the spotlight on privacy today, the smartest tech companies and brands in the world are shifting their marketing strategies from a cookie-tracking approach to zero-party data. Instead of relying on third-parties, brands should give customers the choice to share meaningful personal information proactively in order to build a relationship based on deep personalization and trust. Ecommerce quizzes are a great way to enable zero-party data collection, and our goal at Octane AI is to help brands provide personalized shopping experiences, supporting their customers with discovering the best products for their preferences, needs, tastes and pain points."
-Matt Schlicht, Octane AI
Let us break it down for you:
Online stores are experiencing a conversion rate crisis because ecommerce competition is increasing, consumer expectations are rising, and data privacy rules are changing. Historically, third-party cookies were the primary data source for many merchants, but they are now banned in most platforms. Without data, ecommerce brands don't know who their customers are, what they like and how to market to them. If you don't have data, you can't personalize anything.
To avoid putting revenue at risk, merchants need to own their data by implementing zero-party data collection technology in their stores, like the Shop Quiz and Conversational Pop-ups. Based on these rich datasets, stores can have segmented and personalized conversations with customers across their website, email, ads, SMS and Messenger. Brands that collect data through these direct online interactions will be empowered to build a stronger relationship based on trust and deep personalization with consumers.
"With the spotlight on privacy today, the smartest tech companies and brands in the world are shifting their marketing strategies from a cookie-tracking approach to zero-party data. Instead of relying on third-parties, brands should give customers the choice to share meaningful personal information proactively in order to build a relationship based on deep personalization and trust. Ecommerce quizzes are a great way to enable zero-party data collection, and our goal at Octane AI is to help brands provide personalized shopping experiences, supporting their customers with discovering the best products for their preferences, needs, tastes and pain points."
-Matt Schlicht, Octane AI
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YC Alum, Forbes 30 Under 30, product at Ustream for 4 years (sold for $130mil), advisor to SocialCam (sold for $60mil), creator of ChatbotsMagazine.com.
President/Co-Founder of π₯@octane-ai / Author of Captivology / Board member @Sama / Formerly Editor @Mashable @CNET Networks / Forbes 30 Under 30
Total raised
$7.3M
Funded over
2 rounds
Latest round
Seed (Aug 2020)
Health, dental, & vision benefits
Parental leave
Remote-first
Unlimited paid vacation
Monthly wellness stipend
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