- Early StageStartup in initial stages
Hold careers
Unlike other mindfulness and productivity tools, HOLD uses IRL/‘in-real-life’ rewards to motivate users to unplug and focus on the things they want to achieve. Through our app, Holders accumulate points for the time they spend offline, which they then redeem for exclusive products, perks and experiences — rewarding the little wins along the way, and driving positive, long-term habits over time. In 18-months, the company onboarded 40% of its initial target population in Norway around our first use case (study time), and is now aggressively scaling new features, use cases and broadening audience appeal.
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