Culture and benefits at Formaloo

Over the past 5 years, we were dedicated to providing powerful data-driven business solutions to thousands of big enterprises & SMEs all over the world. We saw a very common problem that all of them shared in their business, and that’s how Formaloo started. We had one goal in mind: To help businesses grow. Most of these businesses and enterprises, big or small, generate a lot of data, from their online shops to their websites and even social media pages. The data can show them who their customers are, what they do, and what they “need”. The data that they rarely use. While the bigger enterprises use data experts and data analysts to gather and analyze their data, most of the SMBs and SMEs don’t know the true value of their data or don’t have the necessary tools or resources to gather and analyze them. No matter how SMEs & SMBs try and improve their business, today, the big enterprises who use their data to improve their business will leap forward and make it much harder for their competitors to compete with them. Every day, the gap is getting much broader, making it relatively unlikely for smaller players to challenge the big players. This gap is costing SMEs and SMBs their opportunity to grow and is preventing them from providing better services to a greater number of customers. After helping many businesses, small to big, to gather and use their data, we were able to create Formaloo. A customer data platform that helps businesses gather all their customer data from each and every platform they use, and automatically analyses the data to give them understandable and actionable insight into their business and customers. Our goal is to help all businesses use their data to a great extent and provide better experiences to their customers. You can see Formaloo's Creed and culture manifesto here: formaloo.com/en/about