DiscoverStartupsCRU CPG eCommerce
CRU CPG eCommerce company logo
eCommerce Platform - Subscription & Automation for CPG 11-50 Employees
  • B2C
  • B2B
  • Early Stage
    Startup in initial stages
Website
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Company size
11-50 people
Company type
Marketing ServicesE CommerceSales
Markets
SaaSSales and MarketingFood and BeveragesEcommerce
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CRU CPG eCommerce careers

eCommerce Platform - Subscription & Automation for CPG
Leading eCommerce and Marketing Automation Platform. Started for wineries now scaling to all Consumer Packaged Goods. Team is ex. Facebook with 30+ years and successful exits.

In beta - we work with 122 wineries in Australia, New Zealand and USA and growing. From small family owned wineries to Australian icons, we’re positioned as the fastest growing wine platform globally. Sold $122M of sales through the platform to date.

CRU’s main platform features:
Build Your Own Website Tool featuring stunning templates and themes
Powerful eCommerce
Customer Relationship Manager
Follow Up Marketing Automation
Subscription and Club Operation/Management

After a successful launch in wine and already showing profit, 2016/17 is focussed on scale of the platform and launching CPG.
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Chris Mulhallen
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Ben Acott
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• Worked at @facebook Inc • Founder @PODlife Founder & CEO @CRU CPG eCommerce . Aussie living in San Diego.
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