People at Bella Bling

I’ve spent over 35 years in the beauty industry helping people feel confident on their best days. Building two salons from the ground up, successfully exiting one, and continuing to run the other with a deeply loyal client base. Bella Bling, however, was born from one of my hardest moments. After rhinoplasty surgery, I became my own first patient, returning to work in a salon wearing a medical cast that made me feel deeply self-conscious and noticeably changed how people treated me. I kept asking myself: why can’t healing be beautiful? That question became a mission—to make healing beautiful. I went on to patent a medical casting technology that blends medical-grade durability with embedded, fashion-forward design, because confidence shouldn’t disappear during recovery. Bella Bling is more than a product—it’s personal. We are creating an entirely new category that transforms recovery into a more confident, positive journey. By merging confidence, comfort, and fashion with healing, Bella Bling empowers patients to recover in style while improving patient experience and compliance. We’ve launched our first carpal tunnel brace, which is durable, FSA-approved, and nearly market-ready, with additional products in development. Our rhinoplasty cast is ready to ship and supported by three issued patents and one pending. I built salons to help people shine on their best days—now, through Bella Bling, I help them shine on their hardest ones.

Cristina Watson

CEO and Founder