Senior Strategy Associate

About YOCTO

YOCTO is a lifecycle marketing agency for fast-growing DTC and subscription brands. We run email, SMS and retention programs on Klaviyo and Shopify for global brands. Our mission is to become the #1 lifecycle agency for e-commerce brands in the world, and have fun on the way.

Why YOCTO

• Remote-first, European hours. No US night shifts.
• Startup pace, agency variety. You’ll have the opportunity to work across several brands.
• Learning budget to keep you growing: courses, books and tools, all on us.

About the role

As a Senior Strategy Associate, you’ll run end-to-end workstreams alongside a Retention Strategist and a Designer. You’ll keep campaigns and flows moving fast and shipping flawlessly, and improve the processes behind them.

What you’ll be doing

• Build and launch in Klaviyo: Set up campaigns and flows from the brief, then QA them until they’re perfect.
• Write copy at AI speed: Write email and SMS copy, using AI to explore subject lines, hooks and CTA variations.
• Run production: Give our Designer clear inputs and realistic deadlines, and keep every ClickUp task current, so every delivery goes out on time and to standard.
• Run approvals: Keep client and internal communication clear, and turn feedback around fast.
• Optimise results: Track performance against client KPIs and bring patterns and opportunities to your Strategist.

Who you are

• 2+ years in DTC e-commerce or lifecycle marketing (agency or in-house), with strong email and SMS execution.
• Hands-on building and QA’ing campaigns in Klaviyo (or equivalent) and navigating Shopify.
• Detail-obsessed. You catch the broken link before anyone else does.
• A problem solver. You find the answer in the tools, the docs or past work before you escalate.
• Resilient. Tight deadlines and busy weeks don’t throw you.
• Driven by excellence. You see how every send could be better, and you make each mistake only once.
• Always a step ahead. You prep upcoming work early, so client delays don’t turn into last-minute rushes.
• Organised and self-driven, comfortable juggling deadlines and dependencies in ClickUp or similar.
• Strong written and spoken English.
• Curious about AI and how it can make work faster and better.