Team Lead – B2B Sales & Outreach

About the Role

We are looking for a highly motivated and results-driven Team Lead – Business Development & Account Executive to lead a team of SDRs while actively contributing to pipeline generation and revenue growth. This is a player-coach role where you will be responsible for driving outbound prospecting efforts, managing the sales cycle, coaching team members, and ensuring the achievement of both pipeline and revenue targets.

The ideal candidate has hands-on experience in B2B sales, outbound prospecting, lead generation, and deal closing, along with proven experience managing and mentoring sales teams.

Key Responsibilities

Team Leadership & Performance Management
Lead, manage, and motivate a team of SDRs to achieve activity, pipeline, and revenue goals.
Conduct regular 1:1 meetings, coaching sessions, call reviews, and performance feedback discussions.
Monitor team performance across cold calling, email outreach, LinkedIn prospecting, and WhatsApp engagement.
Drive accountability through activity tracking, pipeline reviews, and KPI management.
Identify skill gaps and implement coaching plans to improve prospecting, objection handling, qualification, and closing skills.
Ensure CRM hygiene, data accuracy, and adherence to sales processes.
Escalate operational blockers and provide regular performance updates to leadership.
Business Development & Sales Execution
Identify and engage prospective clients through outbound prospecting, networking, referrals, and strategic outreach.
Manage the complete sales cycle from prospecting and qualification to proposal, negotiation, and deal closure.
Conduct discovery calls to understand client needs, challenges, and business objectives.
Present and demonstrate products/services while tailoring solutions to customer requirements.
Build and maintain strong relationships with prospects and existing clients.
Negotiate commercial terms, pricing, and contracts to secure new business.
Collaborate with marketing, operations, and customer success teams to ensure smooth onboarding and customer retention.
Maintain an accurate sales pipeline and provide forecasting updates.
Process Improvement & Strategy
Analyze outreach performance and identify opportunities to improve conversion rates.
Refine prospecting strategies, messaging, and sales sequences to improve pipeline generation.
Use pipeline and activity data to make informed decisions and adjust team strategy.
Drive continuous improvement initiatives to enhance team productivity and sales effectiveness.

Required Qualifications

Bachelor's degree in Business, Marketing, Commerce, or a related field.
3–6 years of overall experience in B2B sales, business development, or account management.
Minimum 1 year of experience leading or mentoring a sales development or business development team.
Strong experience in cold calling, outbound email campaigns, LinkedIn prospecting, and WhatsApp outreach.
Proven track record of consistently achieving or exceeding pipeline and revenue targets.
Strong understanding of the complete sales cycle, from lead generation to deal closure.
Excellent communication, presentation, negotiation, and relationship management skills.
Experience using CRM platforms such as Salesforce, HubSpot, Zoho CRM, or similar tools.
Ability to thrive in a fast-paced, target-driven environment.

Preferred Qualifications

Experience in SaaS, IT Services, Staffing, HR Tech, FinTech, BFSI, or other B2B industries.
Prior experience as an SDR before transitioning into leadership.
Experience handling SMB, Mid-Market, or Enterprise accounts.
Strong analytical skills with the ability to interpret pipeline and performance data.

Key Performance Indicators (KPIs)

Team Pipeline Generation
Revenue Generated
Qualified Opportunities Created
Lead-to-Customer Conversion Rate
Team Activity Metrics (Calls, Emails, LinkedIn & WhatsApp Outreach)
SDR Team Productivity & Performance
Pipeline Value & Forecast Accuracy
CRM Compliance & Data Quality
Client Retention and Account Growth

You're a Great Fit If You

Lead by example and are comfortable being both an individual contributor and a people manager.
Have successfully managed SDRs while actively closing business.
Know how to balance accountability, coaching, and motivation.
Take ownership of results and consistently drive high performance.
Can use sales data and pipeline insights to improve team outcomes and business growth.