Content Creator Manager (Equity-Based - 1st Employee)

Content Creator Manager (Equity-Based - 1st Employee)
Think of Zophee as a gym for your mind. Build calm, clarity, and good habits one fun session at a time. Think of it as what would happen if Calm and Headspace had a kid with Duolingo.

The Backstory
I used to try apps like Calm and Headspace, but I’d fall off after a few days. Too many paths. Too many options. No reason to come back. So I built Zophee… a simple, habit-forming daily experience that feels more like Duolingo for your mind.

The first 65 sessions are already done. Users progress through one session a day, then choose one of three advanced tracks. The systems are in place. The content is scaling. The app is live and starting to reach people.

Until now, I’ve been doing everything myself: coordinating development, creating app content, running marketing experiments, and even walking into gyms to promote it. But social content is its own engine, and it’s time to bring in someone who can own it.

👇 The Role
I’m looking for a Content Creator to take full ownership of Zophee’s Instagram and TikTok presence.

This is not just about posting pretty graphics. It’s about storytelling, understanding the brand, and building an audience that feels connected to Zophee. You’ll be the voice, the visuals, and the consistency behind how people first discover us.

I’ll support you as much as possible… you’ll get direction, resources, and ideas, but the feeds will be yours to run with.

My Expectations
I have very high standards and so has everyone who’s helped build Zophee. Quality, clarity, and execution matter.

Therefore, you’ll need to:
• Create content that’s sharp, clean, and engaging
• Stay consistent with posting, even when it feels repetitive
• Handle feedback directly without taking it personally
• Stay flexible when things shift or when we test and scrap ideas
• Be comfortable with ambiguity and the fast pace of a startup

In the beginning, I’ll be more hands-on, giving direction and edits. As we build trust, you’ll have full autonomy over social.

🛠 What You’ll Actually Do
• Plan, script, shoot, and edit short-form videos for TikTok and Instagram
• Post consistently across both platforms, testing formats and captions
• Keep up with trends while staying authentic to Zophee’s brand voice
• Build a content calendar and keep things organized
• Repurpose user stories, testimonials, or behind-the-scenes moments
• Experiment with UGC, community building, and creative hooks
• Track engagement and learn what resonates

✅ You’ll Thrive If You...
• Live and breathe content… you’ve made stuff just for fun
• Know how to make engaging short videos that don’t feel forced
• Are consistent, resourceful, and creative under constraints
• Can take direction, but also pitch new ideas
• Care about wellness, behavior change, or building things that last
• Are curious about how products grow through community and storytelling
• Are okay with equity-only compensation (for now)

📈 Room to Grow
This isn’t just a content gig. If it works out, you could grow into Head of Marketing, Creative Director, or even define a brand-new role as Zophee expands. You’ll help shape how the world sees us.

💸 Compensation
• Equity-based (no cash at this stage)
• ~10–20 hrs/week to start
• Remote
• Title: Content Creator

How to Apply
Send your resume and a short note about who you are, why you’re interested, and a few examples of content you’ve made.

No AI, please… just your own work. Bonus if you make a quick video introducing yourself!

My email: [email protected]

Website: https://zophee.app/