Head of Marketing

About Gravity/Galxe

Gravity is a Layer 1 blockchain designed for mass adoption and an omnichain future. With over 100 million monthly transactions across 35+ supported chains on Galxe, Gravity puts the user experience first. Its approach abstracts the technical complexities of multichain interactions, integrating advanced technologies like Zero-Knowledge Proofs, state-of-the-art consensus mechanisms, and restaking-powered architecture to ensure high performance, enhanced security, and cost efficiency. Gravity serves over 24 million users in Galxe’s ecosystem, delivering a seamless and inviting experience to web3’s largest onchain distribution network.

Galxe is a decentralized super app and web3’s largest onchain distribution platform. Through its robust infrastructure and product suite of modular AI, digital identity, and blockchain solutions — Quest, Passport, Score, Compass, and Alva — Galxe supports the development of advanced, user-friendly applications with an emphasis on web3 exploration and self-sovereign digital identity management. With over 30 million unique users, Galxe has propelled the growth of industry leaders like Arbitrum, Base, Optimism and over 6,000 other partners with reward-based loyalty programs.

About the team

We operate in a truly globalized fashion, with 140+ members hailing from diverse corners of the world, bringing a rich tapestry of perspectives and expertise to the table. All hard-working ethos drive everyone to tackle challenges with unwavering determination, while maintaining a fast-paced environment that keeps innovation flowing.

About the role

Are you a creative thinker who can lead, inspire, and communicate with our diverse community? Do you have a strong vision for how web3 will transform the internet and the world? If so, you might be the perfect fit for our Marketing Director role. You will be responsible for developing and executing innovative strategies to promote our brand, products, and values across various channels. You will also collaborate with other team members from different backgrounds and disciplines.

As the Head of Marketing at Galxe, you will be responsible for:

• Crafting and implementing marketing strategies that align with our brand identity and vision in the Web3 space
• Increasing our online presence and outreach through various channels, such as podcasts, social media, webinars, and events
• Planning and managing the marketing budget and measuring its effectiveness and ROI
• Coordinating product launches and communicating the technical features and benefits of our products to the target audience
• Organizing and participating in events, sponsorships, hackathons, and other initiatives to raise awareness and engagement for our brand
• Setting up systems for reviewing and approving external communications, such as blogs, videos, and press releases, to ensure quality and consistency
• Collaborating with the design, business, and product teams to create compelling product messaging and positioning
• Extending our brand reach beyond the Web3 niche and establishing a unique, authentic voice and identity for Galxe and Gravity
• Developing a long-term narrative for Galxe and Gravity based on our mission and roadmap, and building a loyal community around our vision

To qualify for this role, you should have:

• 5 years+ of experience in marketing, with 2 years+ in the Web3/blockchain industry is a plus
• Proven leadership experience within a marketing department, including the ability to manage and guide a team of marketing managers across various products and areas of responsibility.
• Demonstrated long-term strategic mindset with experience planning and executing extended marketing campaigns (3, 6, and 12+ months), including project management skills and a track record of delivering impactful results over time.
• Strong writing and editing skills, with the ability to create clear and engaging content
• A background in advertising and public relations, with the skills to promote our brand effectively
• Excellent project management skills, with the ability to take ownership, lead, organize, prioritize, plan, execute, and deliver on time
• Excellent time management skills, with the ability to work independently and handle multiple projects simultaneously
• Strong analytical skills and data-driven mindset, with the ability to make informed decisions based on metrics
• A network of contacts within the Web3 ecosystem would be an asset