Paid Social Associate

The Company
Digital Matter is a technology-first, data-led, integrated marketing and media consultancy.

Headquartered in New York, Digital Matter provides consulting and services in the areas of business transformation, privacy-first data strategy, and integrated media buying.

We are looking for a Paid Social Associate to support a growing portfolio of Retail & Luxury Good clients. In this role, you will assist in the day-to-day management, optimization, and execution of campaigns across primarily Meta Ads Manager &TikTok Ads Manager.

Note: This is a hybrid role in NYC.

Responsibilities

• Day-to-day management of paid social campaigns, inclusive of ad & campaign trafficking, spend pacing, and creative review
• Assist with campaign architecture & lead the execution
• Provide insightful recommendations based off best practices as they align to the client’s overarching goals inclusive of creative & copy
• Manage creative specs & timelines with client creative teams
• Consistently keep team informed on status of projects verbally and/or in writing
• Remain current with industry trends, continually leveraging new tools and industry best practices to boost efficiency and effectiveness of campaigns

Requirements

• Active interest in social media, performance media, marketing, and ecommerce
• Proficient in Microsoft Excel & PowerPoint
• Proven analytical and quantitative skills, and an ability to use data and metrics to back up assumptions, drive rationale, discover root causes, and identify opportunities
• Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail
• BA/BS or equivalent with an emphasis on marketing, business or coursework of a quantitative nature

Nice to Have

• Internship containing hands-on paid social campaign management experience or experience working directly on paid media team
• Exposure to Meta Ads Manager
• Exposure to TikTok Ads Manager
• Exposure to Pinterest, Snap, and X Ads Manager platforms

What We Offer

Competitive salary + year-end bonus tied to performance
Full coverage health insurance including Medical, Dental, and Vision
401K with company contribution
Unlimited vacation days
Paid parental leave
Digital Matter cell phone plan