Assistant Content Marketing Manager | Bankrate

Bankrate’s Authority Building Team (ABT) is seeking emerging marketing talent to help grow our content marketing strategy. We are looking for someone who thrives in the intersection of creative and analytical thinking and has an established track record of driving results and using data to communicate impact and power decision making. This role will focus on building our content marketing strategy for Bankrate's core verticals: Credit Cards, Mortgage and Home Equity, Banking and Investing, Insurance, or Loans.

What You Will Do:

• Campaign Strategy:
  • Aggregate various data sources to identify opportunities for Bankrate to market our content to publishers
  • Design and pitch campaigns that align with strategic goals of the team

• Execution:

  • Contribute to campaign briefs and develop spec sheets to shape campaign execution working closely with editorial staff to develop content and ensure adherence to brand/campaign guidelines
  • Be the face of our content marketing team with external publishers handling end to end communication
  • Monitor and update project management system to enable visibility and progress tracking across cross-functional team

• Collaboration:

  • Build relationships with key stakeholders across SEO, editorial, product, design and other distribution channels (social media, newsletter, PR)
  • Identify collaboration opportunities by connecting stakeholder needs/best practices to ongoing initiatives

• Analysis and Reporting:

  • Assist with reporting on inputs across a variety of metrics, communicate findings to stakeholders
  • Set benchmarks for measuring success and forecast future performance
  • Innovate and recommend new initiatives to enhance impact

What We Are Looking For:

• Someone who wants to work a Hybrid Work Schedule:

  • Ability to work atRed Ventures’ Corporate Headquarters inFort Mill, SC (South Charlotte) three days a week on Tuesdays, Wednesdays, and Thursdays.
  • Ability to work from home on Mondays and Fridays.

• Experience: A self-starting, curious, proven performer with at least 2 years of established success in Content Marketing or a similar role.

• Education: Bachelor's Degree is highly preferred, but not required. Experience can be considered in lieu of Degree.

• Strong written and verbal communication skills.

• Passion for innovation and collaboration across teams to amplify effectiveness of inputs.

• Skilled at driving strategy using competitive and industry analysis.

• Proven analytical rigor and experience synthesizing data to create a strategic action plan and communicating recommendations to stakeholders.

• Ability to prioritize and meet multiple deadlines in a fast moving environment.

• Strong level of accountability and ability to communicate across functional teams to drive priorities, anticipate pitfalls, and raise issues before they become project blockers.

Even Better:

• Working knowledge of SEO best practices
• Experience with social platforms to amplify content
• Familiarity with Ahrefs, Looker, Google drive

Compensation:

• Compensation Range: $50,000 - 70,000

Perks and Benefits:

• Unparalleled Experience:

  • 1:1 Coaching and Stretch Assignments early in your career
  • Robust L & D Offerings
  • Global Peer Network for more seasoned talent

• World Class Mental Wellness:

  • Access to Free Therapy Sessions and Emotional or Work-Life Counseling Sessions for all US Employees and Family Members
  • Free Calm Subscription

• Family Support, Planning, and Fertility:

  • Support for every unique path to parenthood including fertility, egg freezing, adoption, surrogacy, parental bonding, and more.
  • Medical, Dental, Vision, Health Insurance Coverage
  • Life Insurance
  • Short and Long-Term Disability Insurance
  • Flexible Spending Accounts
  • 401k with Match
  • Employee Assistance Program

• Hybrid Schedule + Generous Paid Time Off (PTO):

  • On-site Collaboration and Work From Home (WFH) Days
  • Holiday Pay
  • Winter Week: Company Recognized Holiday between Christmas and New Years

• On-Site Perks:

  • Full Gym and Yoga Studio
  • Free Fitness Classes
  • Tennis Courts
  • Pickleball Courts
  • Indoor Basketball Court
  • On-site Chefs and Baristas ($1 Lattes!)
  • Frequent Community Events and Celebrity Guest Speakers

• Inclusive Benefits: Perfect Score in 2024 from the Human Rights Campaign (HRC) for outstanding efforts in promoting LGBTQ+ equality within the workplace.

About Red Ventures:

Founded in 2000, Red Ventures (RV) is a portfolio of growing digital businesses that bring consumers and brands together through integrated e-commerce, strategic partnerships and many proprietary brands including Bankrate, AllConnect.com and Reviews.com. Headquartered south of Charlotte, NC, Red Ventures has over 3000 employees in offices across the US, as well as London and Sao Paulo. For more information, visit and follow @RedVentures on social platforms.

*Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications. *

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact us here.* *

If you are based in California, we encourage you to read this important information for California residents linked here.

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