Resident - Media Buying & Planning

ABOUT VAYNERMEDIA:

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

***This position is a three-month temporary residency with the potential to go full-time immediately following. We are currently accepting applications for the next residency class with a January 2025 start date.

Responsibilities:

• Bid and place campaigns within various digital platforms (ie: Google, Meta (formerly Facebook), Trade Desk, Amazon, etc) and manage the ongoing real-time optimization of live media to ensure client goals are met and/or exceeded.
• Ensure campaigns are pacing effectively and efficiently according to plan by regularly monitoring performance and making changes when necessary.
• Execute client-facing deliverables: pacing reports, campaign build, ad-hoc analysis, in-platform optimizations, etc
• Manage media investment across various platforms daily, weekly, and on a quarterly basis.
• Collaborate with managers and supervisors on upcoming campaigns determining best platforms, target audience, and effective strategies to implement.
• Gradually level up responsibilities to include communicating with, and making recommendations to, clients through performance insights and results

Qualifications:

• Advanced skills in Excel or Google Sheets including pivot tables, V-Look Ups, and macros.

• Experience buying media on the following platforms a plus but not mandatory:

  • Social: Meta (Facebook and Instagram), Snapchat, TikTok, Pinterest, LinkedIn
  • Google: Youtube, Search, Display
  • Amazon (AMS, Amazon DSP, AMG)
  • Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
  • Connected TV/OTT (Roku, Hulu, etc.)
  • Digital Audio (Spotify, Pandora, etc.)

• Comfort working with analytics, attribution and measurement systems a plus but not mandatory:

  • Google Analytics
  • MOAT/IAS/Double Verify
  • Nielsen/Millward Brown/Oracle Measurement

• You are driven and hungry for success, and always want to learn more.

• You are a team player who enjoys collaboration.

• You have a proven record of managing multiple projects at once

• You have the ability to stay highly organized and efficient in a fast-paced, high-energy environment

WORK SCHEDULE:

You must be able to commit to a full-time work schedule, which is 40 hours per week during 9am-6pm ET business hours Monday-Friday.

Salary: $20.00 CAD per hour

Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!