Lead - Account Management - Microsoft Advertising

Our Story

Building a new company in the recession of 2007 was no ordinary task. Yet with passion and foresight, we charted our course, helping to transform the way consumers engage with their phones.

Over the last 17 years, InMobi has built a global Advertising Platform that powers our customers’ growth by helping them engage their audiences and drive real connections.

InMobi has also built a second unicorn, Glance, which is advancing digital consumption and creating a new wave of disruption. Present on 400M devices across India, SEA, Japan and the US – Glance is one of the largest content platforms globally with~200M daily active users.

What will you be doing?

Microsoft and InMobi have entered into partnership. As per which, InMobi will be exclusive partner for Microsoft’s Advertising inventory. Microsoft Advertising empowers the largest advertisers around the world to reach their maximum potential through paid search engine marketing on the Microsoft Ads platform. InMobi will be responsible for complete management / transaction across Bing. 

We are seeking an Account Manager with search advertising experience an attention to detail, customer obsession and passion to learn and adapt in an evolving environment. The individual will be coordinating with a team of Account Strategists and supporting Account Management Head to achieve customer satisfaction and revenue objectives. As an AM, you will be serving Corporate customers by applying customer obsession to what clients care about and need, and building and maintaining strong, trusted-advisor relationships with day-to-day practitioner contacts at advertiser/agency/tool provider. The AM will be responsible to manage an assigned set of clients focused on attaining revenue targets, feature adoption and client driven goals

Role requirement & expectation:

• Shared culture of diversity and respect: Create a collaborative, trust-based work environment where differences in communication styles are considered, and the perspectives of others are respected and valued. Demonstrate Search Advertising’s culture of inclusiveness and diversity at all times. Contribute to the success of others by promoting mutual learning
• Strong customer relationships and account health: Own the day-to-day management for newly onboarded & existing customers. Flawless execution of campaigns. Strong coordination with internal resources for execution of core tasks. Awareness and understanding of all required billing and compliance requirements. Contribute to quality and actionable Customer Plan.
• Pursue optimizations to deliver quota expectations: Drive campaign-level budget upsell and optimization opportunities that align to ROI goals of client and drive incremental revenue. Leverage internal tool-directed tactics to inform and prioritize upsells and optimizations, seeking to drive swift implementation. Drive tactic improvement by providing thoughtful feedback to make opportunities more relevant to client goals. Leverage self-serve tools and community forums to deliver insights for non-Insights enabled clients.
• Fluent advocate of the Bing Story: Educate clients on how the Bing Ads platform and existing features help them to reach their business goals and execute on budgets. Ensure regular client engagement with the BingAds platform, and aim to reduce customer reliance on AM for routine tasks. Utilize all available readiness and insights to ensure you are a fluent advocate of the Bing story. Develop and demonstrate an intermediate level knowledge of emerging products/features.
• Collaborative and high-performing account team:  Ensure timely and proactive customer escalations by effectively leveraging Account Executive and internal partner network to resolve day-to-day escalations & revenue blockers. Partner with account team to submit actionable feedback on product, tool and processes through relevant channels. Own and effectively execute the customer transition process and operational excellence in execution of change management (Book of Business update). 
• Continuous business learning and professional growth: Continually strengthen your Bing Ads and Search Industry expertise, take personal accountability for your career and personal development; create, update and regularly check in on your career development plan. Complete required and recommended trainings and apply what you learn to further your growth in role and career progression.

What is expected out of you ?

• Minimum 3 years’ in Search Engine Marketing Sales or online media and Service experience required 
• Strong knowledge of Internet advertising: CPA, CPM, CPC, search marketing, lead generation, direct response, etc.
• Strong troubleshooting and problem solving tools with a 'can do' attitude and the ability to partner collaboratively with other functional areas within the company in support of the sales process.
• Demonstrated ability to consistently meet or exceed revenue goals or targets 
• Proven ability to understand customer needs, create and deliver customized, customer-focused pitches and solutions
• Effectively navigate through ambiguity and complexities related to client management
• Talented in storytelling and delivering engaging presentations 
• Solid knowledge of the search industry, trends, and customers needs
• Passion for technology as an enabler for customer and company growth
• Bachelor’s degree required. MBA preferable
• Critical thinker who is organized and can make decision based on clear priorities
• Collaborative teammate who can build successful team relationships with partners; and can prioritize multiple tasks
• Flexible and able to quickly adapt to changing business needs and processes
• Excellent written and verbal communication skills
• Willingness  to travel

Preferred

• Bing Ads Certification
• Experienced using Excel to analyze information, including data manipulation, V-Lookups, creating and using pivot tables, and data analysis

The InMobi Culture

At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.

We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom —guide us in every decision we make.

We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.

InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities.

Visit https://www.inmobi.com/company/careers to better understand our benefits, values and more!