Hands-on YouTube Strategist

About Us:

KodeKloud is a leading platform for DevOps and Cloud Computing education. We empower IT professionals with the skills needed to excel in their careers through hands-on learning and expert-led content. With a rapidly growing community and a strong online presence, we’re looking for a dynamic YouTube Strategist to take our video content strategy to the next level.

Role Overview:

We are seeking a creative and data-driven Hands-on YouTube Strategist to develop, execute, and optimize our YouTube strategy. This role is ideal for someone with a deep understanding of the YouTube ecosystem, including SEO, analytics, content creation, and community engagement. The ideal candidate will be able to balance strategic thinking with hands-on execution, ensuring our channel grows in subscribers, engagement, and overall brand presence.

Key Responsibilities:

Content Strategy & Planning:

Develop and implement a comprehensive YouTube content strategy aligned with our brand goals.
Research and identify trending topics, keywords, and formats that resonate with our target audience.
Plan and maintain a content calendar to ensure consistent and timely uploads.

Content Creation & Optimization:

Work closely with the content team to produce engaging, high-quality videos that drive viewership and subscriber growth.
Optimize video titles, descriptions, tags, and thumbnails for maximum reach and engagement.
Conduct A/B testing on thumbnails, titles, and other video elements to continually improve performance.

SEO & Analytics:

Implement YouTube SEO best practices to increase organic discoverability of videos.
Monitor and analyze key performance metrics, providing insights and actionable recommendations.
Use YouTube Analytics and other tools to track the success of content and refine strategies accordingly.

Community Engagement:

Engage with the YouTube community through comments, live streams, and other interactive formats.
Collaborate with influencers, partners, and industry experts to expand our reach and credibility.
Manage community feedback, ensuring a positive and responsive presence on the platform.

Collaboration & Communication:

Collaborate with cross-functional teams, including marketing, design, and product, to align YouTube content with broader company goals.
Regularly report on channel performance, insights, and strategies to key stakeholders.

Qualifications:

Proven experience as a YouTube Strategist or similar role, with a track record of growing a channel and driving engagement.

In-depth understanding of YouTube’s algorithm, SEO, and analytics.
Strong skills in video production, including scripting, editing, and optimizing for YouTube.
Experience with tools such as YouTube Analytics, Google Analytics, TubeBuddy, VidIQ, etc.
Excellent communication and collaboration skills.
Ability to think creatively and strategically while being hands-on with execution.
Passion for educational content, technology, or the DevOps/Cloud Computing space is a plus.

Why Join Us:

Be part of a rapidly growing company that’s making a difference in the world of tech education.
Work in a collaborative, innovative, and flexible remote environment.
Opportunity to shape the future of our YouTube channel and contribute to the growth of our brand.

How to Apply:

If you’re passionate about YouTube and have the skills to drive our strategy forward, we’d love to hear from you! Please share a brief cover letter, and examples of your work (links to channels you’ve managed, specific strategies implemented, etc.). Note that we receive a lot of applications. So for your profile to stand out, make sure you write a short and simple cover letter and not one generated by ChatGPT. The more genuine and direct you sound the more chances for us to reach back.