- B2B
- Early StageStartup in initial stages
Head of Marketing
- $90k – $150k
- Remote •
- 3 years of exp
- Full Time
Not Available
Remote only
Bela Krifcher
About the job
GovPro AI is revolutionizing government proposal writing with cutting-edge AI technology. We're seeking a dynamic Marketing Lead to drive our brand awareness, lead generation efforts, and overall marketing strategy in the government contracting (GovCon) space.
*Position Overview *
As the Marketing Lead at GovPro AI, you'll be responsible for developing and executing comprehensive marketing strategies to increase our visibility, attract new clients, and solidify our position as a leader in AI-powered proposal writing for government contractors. This role is ideal for a self-starter who thrives in a fast-paced startup environment and is passionate about the intersection of AI and GovCon.
Key Responsibilities
- Develop and implement a comprehensive marketing strategy aligned with company goals
- Lead demand generation efforts to drive qualified leads for the sales team
- Create compelling content for various channels (website, social media, email, etc.)
- Manage and optimize digital marketing campaigns across multiple platforms
- Represent GovPro AI at industry events and conferences
- Collaborate with the product team to effectively communicate our value proposition
- Work with freelancers and agencies as needed to support marketing initiatives
- Analyze marketing performance metrics and adjust strategies accordingly
- Stay up-to-date with GovCon industry trends and competitor activities
Qualifications
- Required: Strong understanding of and experience in the government contracting industry
- 3+ years of experience in marketing, preferably in the GovCon or B2B SaaS space
- Strong understanding of the government contracting industry and its unique challenges
- Excellent written and verbal communication skills
- Proven track record in developing and executing successful marketing campaigns
- Experience with digital marketing tools and analytics platforms
- Ability to work independently and take initiative with minimal direction
- Strong project management and organizational skills
- Comfortable being the face of the company at events and in client interactions
- Ability to attend weekly after-hours marketing and and networking events in the DC/Virginia/Maryland area travel regularly for weekend conferences
What We Offer
- Full-time, remote position (preference for candidates in the DC/Virginia/Maryland area for event attendance)
- Competitive salary and equity options available
- Flexible working hours
- Opportunity to shape the marketing function in a fast-growing startup
- Work with cutting-edge AI technology in a high-impact industry
We are looking for a highly motivated individual who can hit the ground running, develop strategies independently, and execute them effectively. The ideal candidate will be comfortable wearing multiple hats, working in a fast-paced environment, and adapting quickly to changing priorities.
GovPro AI is an equal opportunity employer and values diversity. We encourage applications from all qualified individuals, regardless of background.